Director - CPG Strategy & Activation Practice

Silver Spring, MD (On-site)

$194K/yr – $240K/yrDirector/Executive15+ years expFull time

Posted 4 months ago

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Job Summary

Lead strategy and transformation programs for CPG growth and operating-model changes in a senior consulting role.

  • Own strategy, proposals, and operating-model design across commerce, CX, and growth.
  • Must-have: 15+ years experience with 8+ in management consulting and deep CPG expertise.
  • Standout: AI fluency to translate AI into CPG use cases and accelerators.

Job Description

Responsibilities

  • Lead strategy and transformation programs across commerce, CX, and growth.
  • Advise client executives on growth levers: RGM, retail media, loyalty, D2C.
  • Shape, pitch, and win proposals — accountable for sales and margin.
  • Design and oversee Target Operating Models that align strategy, people, process and tech.
  • Translate AI into CPG-specific use cases (personalization, trade optimization, forecasting).
  • Codify and productize playbooks and accelerators.
  • Mentor and coach managers and consultants.

Requirements

  • 15+ years professional experience
  • 8+ in management consulting
  • Deep CPG expertise
  • Proven record of selling and delivering $5M+ engagements
  • AI fluency beyond tools
  • Familiarity with MarTech/commerce platforms
  • Experience in Target Operating Model design, process architecture, etc. within consulting
  • Bachelor of Computer Science
  • Willingness to travel 50–75%

Preferred

  • MBA preferred
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Tata Consultancy Services

Tata Consultancy Services (TCS) is an IT services, consulting, and business solutions organization that has been partnering with many of the world’s largest businesses in their transformation journeys since its inception in 1968. Our consulting-led, innovation-driven services help businesses evolve as perpetually adaptive enterprises, staying ahead in an ever-changing digital landscape. Recognized for excellence in software development, we rapidly apply and scale new technologies, driving long-term value and scalable transformation. Many of these relationships have endured for decades, navigating every technology cycle from mainframes in the 1970s to Artificial Intelligence today. A part of the Tata Group, India’s largest multinational business group, TCS has a highly skilled workforce of over 607,000 consultants in 55 countries and 180 service delivery centers across the world. Caution against fraudulent job offers: TCS doesn’t charge any fee throughout the recruitment process. Refer here: https://www.tcs.com/careers/india/recruitment-fraud-alert

Founded in 1968
Mumbai, Maharashtra, IN
669K employees (8,371 in marketing)

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$253
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