Responsibilities

• Contribute to the Group’s communications strategy, and develop and drive impactful corporate communications activities with defined stakeholders
• Develop and implement internal & external communications plan, to ensure that employees understand the company’s values, strategy, goals and direction.
• Set-up and lead the development and execution of PR strategy and initiatives to maximize the company’s exposure and to position the brand with the target segments.
• Serve as in-house communications consultant for top management, prepare top management speeches and external PR opportunities
• Act as the main point of contact for media within the region, handle media inquiries, maintain excellent relationship with media and maximize exposure in press and editorial columns.
• Develop regional content (including written articles, photography and video) across various internal and external communication channels and social media landscape.
• Develop press activities and material for press release distribution, launches/announcements, interviews/queries, conferences, etc. across all major business and initiatives in Africa (especially relating to the relevant business partners and stakeholder).
• Track the company’s media exposure, market news and potential issues.
• Monitor, evaluate and report on the effectiveness of communications to make appropriate improvements and recommendations.
• Liaise with Corporate Communications to cascade information to media and employees (e.g. corporate results announcements, major M&A activities, etc.)

Requirements

• Bachelor / master’s degree in economics, Business Administration, Communication or similar
• About 7-10 years of experience within a similar role in a multinational company preferably in the food industry or media agency
• Ability to adapt corporate communications strategies to local environment and needs of local target audiences
• Communication professional with a network of key media and journalists
• Management experience and budgeting know-how
• Fluent in English and Spanish. French language is an additional asset.
• Experience in the food industry is preferred.
• Proven success designing and executing communications strategies and campaigns
• Up to date on industry trends and able to stay ahead of the curve
• Travel requirements: Willingness to travel within region in scope

Benefits

• MyFlex PTO (unlimited!) and Paid Holidays
• Environment that welcomes workplace flexibility and hybrid environment
• An atmosphere where diversity is embraced, and inclusivity is second nature. We call it #OneBC!
• Just ask our champions with the Americas Women’s Forum and the Racial Equality Forum!
• Ability to grow personally and professionally within an organization that values development and internal career growth