Director, Content

Newton, MA (On-site)

$175K/yr – $195K/yrDirector/Executive8+ years expOther

Posted 4 months ago

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Job Summary

Lead content strategy and creative direction for RMR’s Content Studio across B2B and B2C audiences to drive engagement and brand storytelling.

  • Own unified content strategy and editorial calendars across multiple brands and formats.
  • Must-have: 8–10 years in content leadership with proven cross-brand pipelines.
  • Standout: Experience directing multi-format storytelling (video, web, print, social) at scale.

Job Description

Responsibilities

  • Develop and execute a unified content strategy that supports RMR’s business goals, brand positioning, and marketing campaigns.
  • Lead the Content Studio team, setting creative direction, priorities, and performance standards.
  • Partner with Brand and Digital teams to ensure consistent storytelling and alignment across all owned, earned, and paid channels.
  • Establish editorial calendars and content frameworks for both RMR (B2B) and ARIUM (B2C) audiences.
  • Translate complex real estate, investment, and operational narratives into stories that connect emotionally and drive engagement.
  • Provide creative direction for all written and video content — from concept through final delivery.
  • Review and refine all scripts, articles, case studies, and multimedia projects to ensure alignment with brand tone, message, and quality.
  • Collaborate with internal stakeholders and external partners to bring stories to life across multiple formats (video, web, print, social, etc.).
  • Oversee brand storytelling campaigns, thought leadership initiatives, and original content series that elevate brand perception and awareness.
  • Coach and develop team members, fostering creativity, accountability, and collaboration within the Content Studio.

Requirements

  • 8–10 years of experience in content strategy, brand storytelling, or editorial leadership — ideally within a marketing or media environment.
  • Proven success managing creative teams and complex content pipelines across multiple brands or business units.
  • Exceptional writing, editing, and storytelling skills with an eye for both detail and big-picture narrative.
  • Strong understanding of multimedia production workflows and creative direction.
  • Ability to translate corporate strategy into content that feels human, modern, and emotionally resonant.
  • Comfortable working cross-functionally with senior leadership, brand strategists, and creative partners.

Preferred

  • Experience in real estate, asset management, or another sophisticated B2B/B2C sector preferred.

Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life & Disability Insurance
  • Health Savings Account (HSA) & Flexible Spending Plans (FSA)
  • 401(k) Plan with Employer Match
  • Holidays, Vacation & Sick Time
  • Parental Leave
  • Tuition Assistance
  • Matching Gift Program
The RMR Group logo

The RMR Group

4.1 Glassdoor

The RMR Group (Nasdaq: RMR) is a leading U.S. alternative asset management company, unique for its focus on commercial real estate and related businesses. RMR’s vertical integration is strengthened by approximately 900 real estate professionals in more than 30 offices nationwide who manage over $41 billion in assets under management and leverage more than 35 years of institutional experience in buying, selling, financing and operating CRE. RMR benefits from a scalable platform, a deep and experienced management team and a diversity of real estate strategies across its clients. RMR has been recognized by The Boston Globe as a “Top Place to Work”, by the Environmental Protection Agency (EPA) as an “ENERGY STAR Partner of the Year” and ranked by the Building Owners and Managers Association (BOMA) as having one of the highest number of BOMA 360 designated properties in its portfolio. RMR is headquartered in Newton, MA and was founded in 1986.For more information on The RMR Group, please visit www.rmrgroup.com.

Founded in 1986
Newton, Massachusetts, USA
857 employees (33 in marketing)
58% recommend to a friend
74% CEO approval

Traffic Signals

Monthly Visitors
10.4K
Traffic Source Mix
Search
32.8%
Direct
52.8%
Referral
7.5%
Social
5.2%
Paid
1.4%

Headcount Trend

Current headcount: ~857

Marketing Team

Marketing Team Size
26 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$100M
Last Raise
$100M
Post IPO Debt, 1 years ago

Funding History

  • Jan 2025
    Post IPO Debt • $100M

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