Director, Business Analytics

Los Angeles, CA (On-site)

$145K/yr – $165K/yrDirector/Executive7+ years expFull time

Posted 2 months ago

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Job Summary

Own analytics-driven strategic influence across planning, investment and activation to shape budgets, media plans, and measurement.

  • Own the analytics pipeline: translate client strategy into actionable insights and compelling narratives.
  • Lead measurement plan development and execution to connect activities to business outcomes.
  • Mentor teams, drive process improvements, and build capability in consumer insights, segmentation, and research methods.

Job Description

Responsibilities
  • Build and develop a deep understanding of the client's strategic issues, initiatives and the competitive position.
  • Ensure that analytics efforts lead to clear, compelling and actionable insights; and insightful narratives are constructed through sophisticated analytics techniques.
  • Partner with the Planning, Investment, and Activation teams on annual budget setting, media plan development, and ongoing budget/plan optimization.
  • Lead the measurement plan development and execution.
  • Anticipate client’s needs and proactively developing solutions to address them.
  • Ensure timely follow through on all scheduled and ad hoc deliverables.
  • Generate and communicate clear, compelling and actionable insights; constructing insightful narratives through sophisticated analytic techniques.
  • Recommend and implement research that will aid in the consumer insight gathering and strategic process.
  • Identify opportunities to continuously improve processes.
  • Lead, mentor and train managers and ADs.
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Omnicom Media

3.5 Glassdoor

Omnicom Media, the media services division of Omnicom Group Inc., designs ecosystems for growth. Powered by the Omni Intelligence Platform, Omnicom Media connects best-in-class capabilities that enable our full-service media agencies OMD, Initiative, PHD, UM, Hearts & Science and Mediahub to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 40,000 people serving the world’s leading brands in Omnicom Media agencies around the globe.

Founded in 1996
New York, Iowa, USA
14K employees (3,943 in marketing)
60% recommend to a friend
74% CEO approval

Traffic Signals

Monthly Visitors
17.3K
Traffic Source Mix
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3.6%
Direct
10%
Referral
1.4%
Social
14.1%
Paid
4.2%

Headcount Trend

Current headcount: ~13.9K

Marketing Team

Marketing Team Size
3,373 (24% of company)
Median Career Experience
25 years
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
75

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