Director, Brand and Communications Mesa, Arizona, United States

Mesa, AZ (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Build and own strategic, AI-enabled communications that connect Versaterm’s public-safety technology story to the right audiences and elevate brand leadership.

  • Shape and govern external messaging across media, thought leadership, and executive visibility to drive trust and awareness.
  • Translate complex public-safety tech into accessible narratives that resonate with diverse audiences and accelerate engagement and impact.

Job Description

Responsibilities

  • Lead the development and execution of Versaterm’s communications strategy across media relations, corporate reputation and brand storytelling.
  • Lead the strategic adoption of AI-driven communications, content, analytics and brand governance initiatives to enhance storytelling, operational efficiency, audience engagement and Versaterm’s position as an innovator in public safety technology.
  • Drive proactive and reactive media engagement to strengthen Versaterm’s position as an industry leader, including thought leadership, issues management and executive visibility.
  • Manage global PR agency partnerships and external communications partners, ensuring consistency of message and excellence in execution.
  • Oversee corporate announcements, product launches and strategic narratives that highlight Versaterm’s innovation, customer impact and growth momentum
  • Partner with industry analysts, conference organizers and associations to secure earned visibility for Versaterm and its executives.
  • Develop strategic communications for senior leaders, including keynote speeches, op-eds, thought leadership articles and investor presentations.
  • Support internal and external presentations that articulate Versaterm’s mission, strategy and performance with clarity and impact.
  • Develop and lead a content strategy focused on thought leadership, industry insights and SEO-driven content to increase visibility and authority.
  • Oversee the creation of high-quality content, including blogs, articles, reports and executive bylines that position Versaterm as a leader in public safety technology.

Requirements

  • Bachelor’s degree in Communications, Public Relations, Marketing or a related field.
  • 10-15+ years of experience in corporate communications, public relations or related fields, ideally in public safety or technology, with 5 years leadership experience.
  • Proven track record of developing and executing global communications programs that drive visibility and influence.
  • Strong media relations expertise, with established relationships across technology, business and industry trade media.
  • Experience managing and collaborating with global PR and communications agencies.
  • Exceptional storytelling, writing and executive communication skills.
  • Ability to translate complex technology and business strategies into compelling, human-centered narratives.
  • Strategic mindset with hands-on execution ability; comfortable operating both at a high strategic level and in day-to-day delivery.
  • Experience leading internal communications or culture initiatives.
Athena by Versaterm logo

Athena by Versaterm

Versaterm is on a mission to design and deliver a purpose-built platform of solutions that enhances community safety—from five minutes before an incident occurs to five minutes after. As your trusted partner, we can help your organization achieve new efficiencies, deliver exceptional experiences and foster safer communities with more just outcomes.

Founded in 1977
McKinney, Texas, CAN
31 employees (1 in marketing)

Traffic Signals

Monthly Visitors
2.3K
Traffic Source Mix
Search
36%
Direct
27.7%
Referral
27.7%
Social
7.1%
Paid
1.1%

Headcount Trend

Current headcount: ~31

Marketing Team

Marketing Team Size
1 (3% of company)