Responsibilities

• Client-facing lead responsible for communication campaign strategy, reviewing campaign-based insights and providing a story-telling interpretation to provided insights.
• Work with clients to understand key business challenges and design analytic and testing plans to derive actionable intelligence.
• Own campaign performance and reporting insights while recommending opportunities for optimization.
• Reviewing performance of models across revenue, performance, and pacing.
• Design and implement tests to evaluate model and feature performance.
• Working with internal teams and stakeholders to determine measurement tools and products are appropriate for addressing client business challenges.
• Develop innovative measurement tools and solutions.
• Consult with clients regarding development & alignment of marketing programs across on-line channels.
• Determine set-up, including testing methodologies, reporting requirements, and optimization modeling requirements, for ensuring full impact and efficiency of optimization efforts.
• Communicate campaign optimization results to clients to prove value against original business goals.

Requirements

• 5+ years of working experience in a similar role.
• Extensive experience with SQL and Excel/pivot tables.
• Experience in a digital media/Programmatic analytics role
• Experience puling & putting together audience insights reports
• Excellent presentation/visualization/storytelling skills with PowerPoint.
• Excellent diagnostic skills.
• Technical acumen to understand how to design campaigns that optimize the use of our tech platform.
• Professional oral and written communication skills.
• Client facing experience.
• Bachelors degree in Business, Finance, Economics, Statistics, Marketing or equivalent experience.

Preferred

• Desired Skills and Experience: Experience with VBA/Excel Macros, Tableau, Python, SAS or other data manipulation tools a plus.
• Desirable traits: a great communicator, able to convey complex technical features in simple terms; data driven, technical, self-starting and curious; enthusiastic team player with collaboration and knowledge sharing.

Benefits

• Unlimited PTO
• Excellent medical, dental, and vision coverage
• Employee Equity and Stock Purchase Plan
• Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!