Director, Analytics at Inizio Evoke | Chicago, IL | $150K/yr – $175K/yr

Inizio Evoke

Director, Analytics

Chicago, IL (Remote)

$150K/yr – $175K/yrDirector/Executive6+ years expFull time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own healthcare analytics capability with a global remit, translating patient and provider behavior into revenue and share signals across paid, owned, and earned channels.

Lead analytics strategy for accounts and new business, turning goals into measurable KPIs and commercial bets.
Mentor a team of analysts while pushing AI/ML work and unified analytics across CDPs, ad tech, and healthcare data providers.

Job Description

Responsibilities

Define and lead analytics strategy across accounts, ensuring understanding of client goals and commercial priorities.
Serve as senior analytics lead and trusted advisor to clients, influencing investment decisions through data-driven insight.
Translate business objectives into structured measurement frameworks with clear KPIs across paid, owned, and earned channels
Lead analytics strategy in new business pitches and RFPs
Present performance insights to senior client partners, authority, and strategic perspective in clear, commercially applicable narratives.
Craft compelling storylines that connect analytics outcomes to revenue growth, market share impact, and competitive advantage.
Develop and oversee advanced measurement frameworks across integrated campaigns, including digital, CRM, media, and offline programs.

Requirements

6+ years of experience in marketing analytics, marketing science, or performance measurement, including agency and healthcare industry exposure.
Demonstrated experience leading and developing analytics teams (5+ direct/indirect reports preferred).
Deep commercial experience in pharmaceutical, biotech, or medical device marketing.
Understanding of patient and healthcare provider behavior and healthcare data ecosystems.
Experience working with healthcare and clinical data providers (e.g.,Crossix, Komodo, IQVIA, or comparable).
Proficiency in SQL and working knowledge of Python and/or R for statistical analysis and modeling.
Proficiency with digital analytics platforms (e.g., GA4, Adobe Analytics) and tagging frameworks (e.g., GTM, server-side tracking).
Willingness to travel as needed.

Nice to Have

Benefits

exceptional range of flexible benefits, personal support and tailored learning and development opportunities

Inizio Evoke

Inizio Evoke is a global health marketing, communications, and transformation platform unlocking growth through data-driven insights and human centricity. We are purpose-built to make health more humanTM. With core expertise and specialty brands in Marketing, Comms, Transformation, Access, and Media, we serve as a premier partner for the world's most ambitious healthcare organizations. Proudly part of Inizio – the market-leading commercialization partner for health and life sciences. From early-stage development to loss of exclusivity, we simplify complexity, unlock value, and make collaboration seamless at every pivotal moment – unlocking growth through human insight and transformative creativity.

Founded in 2009

New York, New York, USA

1.2K employees (383 in marketing)

www.inizioevoke.com