Responsibilities

• Generate original campaign concepts
• Identify compelling market narratives
• Shape how we position opportunities to our most engaged members
• Developing Campaign Concepts (Big Ideas): Identifying timely market narratives and translating them into compelling campaign angles, often before they’re formally scoped.
• Writing Conversion-Focused Copy: Crafting high-performing emails, landing pages, VSL scripts, and long-form sales experiences that guide members toward upgrade decisions.
• Building Multi-Touch Campaigns: Developing sequences that build momentum, urgency, and conviction over time.
• Owning the Testing Loop: Proposing variations, analyzing results, and iterating to improve performance and beat control.
• Collaborating Cross-Functionally: Partnering with analysts, product, design, and compliance to refine messaging and bring campaigns to life.
• Using AI as a Force Multiplier: Leveraging AI tools for research, ideation, drafting, and iteration—while owning the strategy, voice, and final output.

Requirements

• 5+ years of experience writing direct response financial services copy
• You understand the experienced investor mindset: You know how to speak to someone already in the market who’s evaluating their next move—not someone just getting started.
• You’re fluent in financial narratives: You follow markets, understand what drives investor behavior, and can translate complex ideas into compelling opportunities.
• You think in Big Ideas: You can take a broad theme—AI disruption, energy transition, biotech breakthroughs—and find the angle that makes it feel urgent and investable.
• You’re performance-driven: You care deeply about results and continuously look for ways to improve them.
• You’re data-fluent: You can interpret performance signals, form hypotheses, and apply learnings to future campaigns.
• You embrace AI: You see it as a tool to expand your thinking and increase your output. You're genuinely curious about how it can make your work bigger than what any one writer could pull off alone.
• You’re highly collaborative: You share ideas openly, give thoughtful feedback, and elevate the work of the team around you.
• Writing samples that demonstrate long-form persuasion at scale—ideally a VSL script, order page, or multi-email campaign.
• Evidence of financial markets knowledge—whether through your copy, your background, or both.
• A willingness to work in an AI-assisted environment where the goal is output quality and conversion, not word count.
• The successful candidate will be able to provide: Writing samples that demonstrate long-form persuasion at scale—ideally a VSL script, order page, or multi-email campaign.
• Please note, no sponsorship is available for this position. You must reside in, or be willing to relocate to, one of these states for employment: Alabama, California, Colorado, Connecticut, Florida, Georgia, Louisiana, Maryland, Massachusetts, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington DC, and Wisconsin.

Benefits

• Flexible, remote work environment (*see our open states above)
• No “vacation policy” (not to be confused with a “No vacation” policy)
• Generous fully-paid parental leave
• $1,000 annually to invest in stocks of your choice
• Super low premiums for medical, dental, and vision coverage
• Comprehensive compensation package, including company equity