Responsibilities

• Develop and implement a transformative media strategy that aligns with Frontier’s overall marketing objectives of driving demand and unleashing unprecedented revenue growth.
• Oversees media agency relationships, relentlessly driving overall performance and output
• Builds and manages strategic partnerships with media partners and vendors.
• Identifies media and marketing innovation white spaces: Delivers new tools and platforms to bring to life overall media model evolution (across TV, mobile, digital, programmatic, etc.
• Leads ongoing long-term and short-term strategy, planning, optimization, and reporting of media performance across funnel stages and audiences to meet and exceed annual targets
• Led cross-functional teams to test and roll out new, innovative strategies and tactics to improve conversion
• Oversees agency and publishing partner media campaign strategy, execution, return-on-spend (ROAS), and led quarterly business reviews (QBRs) with key partners

Requirements

• Bachelor’s Degree plus 15+ years of media strategy or media agency management experience required; knowledge of the telecom industry is preferred, and an MBA is a plus
• Media expert, with a track record of understanding and driving the media value-chain process
• Well-aware of the MarTech / AdTech ecosystem (of different tech/platforms, data, general economics (fees, pricing models, etc.)) together with good industry relationship
• Complex problem solver who can define, assess, solve, and decisively communicate back to leadership clearly and concisely Self-starter, able to work independently and build connections with key stakeholders
• Entrepreneurial, intellectually curious, with an aptitude for creative problem-solving.
• Have a strong sense of accountability, take ownership of outcomes and team performance; you set a bar in terms of pace, and intellectual rigor of our planning process, and have strong communication, presentation, and facilitation skills
• Analytical with a KPI-orientated mindset, able to drive decisions using data
• Thrives in a fast-paced and ever-changing turnaround environment, with a “roll up the sleeves” mindset, and drive to accomplish what is necessary
• Challenge the status quo, with a desire and tenacity to test innovative customer solutions
• Can articulate a vision that inspires and motivates cross-functional teams to deliver against it and you innovate by bringing together diverse individuals with varied experiences and perspectives to solve problems

Benefits

• Salary Range: $138,000 to $214,000
• 20 PTO (Paid Time Off) days + 10 paid holidays per year
• Day one medical, dental, vision and prescription drug plan
• 401k match of 50% on 6% of eligible compensation
• Tuition Assistance Program
• Personal & Work Life Balance Resources & Wellness Support Assistance
• Employee Resource Groups
• Same-sex spouse and domestic partner benefits coverage
• 10 weeks of paid parental leave, & a phased return to work program for new parents
• Up to $10k in adoption program assistance