Digital Search and Display Account Manager - Client Success

USA (Remote)

$45K/yr – $55K/yrMid LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own multi-channel client relationships and ROI-driven campaigns, translating complex data into actionable media strategies and coordinating cross-functional teams to align on joint business goals.

  • Own the client relationship and ROI drive across search, display, social, and O&O channels.
  • Coordinate with sales and post-sale teams to turn strategy into executable digital campaigns and performance reviews.
  • Anticipate client needs, align stakeholders, and translate performance data into actionable optimizations.

Job Description

Responsibilities

  • Building, maintaining, & growing relationships with clients by managing their advertising campaigns across multiple publishers/platforms (ex. search, display, social ads, O&O digital/print media etc.)
  • Primary focus is ensuring clients achieve & exceed their desired marketing goals through strategic campaign planning, and data analysis
  • Act as the primary point of contact for client concerns and needs post-sales
  • Collaborate with sales partners, post sales optimizers to identify opportunities, and effectively deliver on solutions that maximize a client's ROI
  • Integrate with various teams and adapt to new challenges, ensuring that strategies remain agile and responsive to client needs
  • Partner with sales team(s) to own the client relationship by building solid rapport, demonstrating transparency, & delivering results against joint business objective
  • Understand, manage, and anticipate client expectations, gain client alignment, and mobilize/engage partner teams against the aligned approach
  • Create a consistent open line of communication ensuring our value story & service successes are in parallel to a client's needs/goals via performance Reviews
  • Articulate media programs to devise appropriate strategies and campaign implementation plan
  • Work alongside our sales, and post sales optimization teams to formulate and act upon appropriate digital strategies and executions

Requirements

  • Bachelor's degree in general business, economics, finance, marketing, advertising, public relations, journalism, or English
  • 2+ years hands-on experience managing online/digital advertising campaigns
  • Must have 3+ years of client facing service/account management experience
  • Google Ads & Google Analytics Certified
  • Closely partner with sales team(s) in owning the client relationship by building solid rapport, demonstrating transparency, & delivering results against joint business objective
  • Understand, manage, and anticipate client expectations, gain client alignment, and fully mobilize/engage partner teams against the aligned approach while maintaining a strong communicative relationship
  • Create a consistent open line of communication ensuring our value story & service successes are in parallel to a client's needs/goals via performance reviews
  • Articulate media programs to devise appropriate strategies and campaign implementation plan
  • Work alongside our sales, and post sales optimization teams to formulate and act upon appropriate digital strategies and executions
  • Advise our clients on how best to leverage feasible ongoing and impending marketing strategies
USA TODAY Co. logo

USA TODAY Co.

3.3 Glassdoor

USA TODAY reflects the pulse of the nation with original, on-the-ground reporting centered on diverse perspectives. Its newsroom of journalists is dedicated to bringing clarity to the news of the day by inspiring conversation and reflection.Keep up with the news wherever you are by using the USA TODAY app or visiting www.usatoday.com.

Founded in 1982
McLean, Virginia, USA
2.9K employees (977 in marketing)
47% recommend to a friend
35% CEO approval

Traffic Signals

Monthly Visitors
134.6M
Monthly Google Ads Budget
$10.9K
Traffic Source Mix
Search
42.7%
Direct
48.9%
Referral
5.2%
Social
2.6%
Paid
0.4%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Team Size
763 (26% of company)
Marketing Roles Posted (Last 30 Days)
9

Recent News