Digital Marketing Specialist at Infrastructure Project | USA

Infrastructure Project

Digital Marketing Specialist

USA (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive digital campaigns and funnel optimization for a performance-marketing role in a remote US-based setting.

Own planning, launching, and optimization of digital campaigns across paid and organic channels.
Must-have: 2–5 years of digital or performance marketing experience with hands-on analytics tools.
Standout: Direct ownership of budgets and ROI optimization in a fully remote environment.

Job Description

Responsibilities

Plan, launch, and optimize digital campaigns across paid and organic channels
Manage paid media (Google Ads, Meta Ads, display, retargeting)
Develop and execute SEO and SEM strategies
Analyze campaign performance and optimize for ROI and conversion
Build and optimize landing pages and marketing funnels
Run A/B tests to improve engagement and conversion
Collaborate with content, design, and product teams
Track KPIs and report on performance with actionable insights
Stay up to date with trends, tools, and emerging channels

Requirements

2–5 years of experience in digital or performance marketing
Strong understanding of SEO, SEM, PPC, email, and social media marketing
Hands-on experience with tools like Google Analytics, Google Ads, and Meta Ads Manager
Data-driven mindset with strong analytical and reporting skills
Experience managing campaign budgets and optimizing ROI
Strong communication and project management skills
Ability to work independently in a remote environment
Must be authorized to work in the United States

Preferred

Experience in SaaS, tech, or e-commerce industries
Familiarity with marketing automation tools (HubSpot, Marketo, etc.)
Knowledge of conversion rate optimization (CRO) and funnel strategy
Basic understanding of HTML/CSS
Experience with CRM systems and lead lifecycle management
Background in content marketing or copywriting

Benefits

Fully remote work within the United States
Competitive salary + performance-based bonus
Health, dental, and vision insurance
401(k) with company match
Generous PTO and paid holidays
Direct impact on growth, acquisition, and revenue
Fast-paced, collaborative, and results-driven marketing team

Infrastructure Project

Welcome to infrastructure projects, your go-to source for the latest updates on awarded road, highway, and infrastructure projects. Here, we share detailed information on the newest contracts, project milestones, and status reports. Stay informed about the progress of key infrastructure developments that shape our communities and drive economic growth. Follow us for regular updates and insights into the dynamic world of infrastructure projects.

Delhi Cantonment, Delhi, IND

3 employees

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