Digital Marketing Specialist II

Bryan, TX (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 days ago

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Job Summary

Own the development and execution of division marketing initiatives across social media, website, and e-newsletters, including writing, editing, designing materials, updating website content, and reporting on data analytics.

  • Lead division marketing initiatives (social media, website, e-newsletters)
  • Produce and edit promotional materials and maintain web content
  • Analyze data and report on analytics

Job Description

Responsibilities

  • The Digital Marketing Specialist II, under general supervision, is responsible for the development of division communication projects and materials to include but not limited to: creating and supporting division marketing initiatives such as social media, website, and e-newsletters.
  • This position writes, edits, designs, and assists in the production of informational and promotional materials as well as maintain and update the division and programs website landing pages and content and report on data analytics for all.
  • This position reports to the Manager, Marketing.

Requirements

  • Bachelor’s Degree in applicable field from an accredited college or university, or an equivalent combination of education and experience.
  • Two years of experience in multimedia/graphics design, digital marketing or marketing & communications.
  • Must have a valid motor vehicle operator’s license or ability to obtain within 30 days of employment.
  • Equivalency: Will consider four years of related experience (Listed Above) with an Associate's Degree in applicable field from an accredited college or university OR six years of related experience (Listed Above) with a High School Diploma/GED.

Benefits

  • Medical, dental, vision, life- and long-term disability insurance through The Texas A&M System . TEEX contributes to employee health and basic life premiums. Family enrollment is available.
  • Automatic enrollment in the Teacher Retirement System of Texas.
  • 12-15 paid holidays per year.
  • Paid vacation and sick leave.
  • Wellness programs and release time.
  • Access to online learning platforms.
  • Educational reimbursement assistance and release time.
  • Leadership development programs
Texas A&M University System logo

Texas A&M University System

The Texas A&M University System is one of the largest and most impactful higher education systems in the country, with an annual budget of $7.3 billion. Its statewide network includes 12 universities, a comprehensive health science center, eight state agencies, Texas A&M–Fort Worth and the Texas A&M–RELLIS. The System serves nearly 170,000 students and reaches millions more through service, research and outreach programs each year. With nearly $1.6 billion in annual research expenditures, the System fuels innovation, supports communities and drives Texas’ economy forward.

Founded in 2016
College Station, Texas, USA
695 employees (24 in marketing)

Traffic Signals

Monthly Visitors
508.3K
Monthly Google Ads Budget
$5
Traffic Source Mix
Search
33.7%
Direct
58.7%
Referral
6.7%
Social
0.3%
Paid
0.5%

Headcount Trend

Current headcount: ~695

Marketing Team

Marketing Team Size
20 (3% of company)
Median Career Experience
14 years
Median Tenure
2.9 years
Marketing Roles Posted (Last 30 Days)
6

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