Own and drive integrated digital marketing programs across SEO/SEM, paid social, content creation, email, and website optimization to maximize online visibility, engagement, and ROI.

• Growth Infrastructure: Develop and execute comprehensive digital marketing strategies utilizing SEO tools, SEM (Search Engine Marketing), Google Ads, and marketing automation platforms to maximize online visibility.
• Social Campaigns: Manage and optimize social media campaigns across platforms such as Facebook, Instagram, LinkedIn, and Twitter through social media management tools and Facebook Advertising.
• Content Engine: Create engaging content including copywriting, graphic design using Adobe Creative Suite, Adobe Photoshop, and CMS platforms like WordPress.
• SEO & Analytics: Conduct keyword research and implement SEO best practices to improve organic search rankings; utilize SEO tools and analytics to monitor performance.
• Email & Lead Nurturing: Oversee email marketing campaigns, segment audiences, analyze engagement metrics with Google Analytics, and refine messaging for better conversions and reviews.
• Website & Data Collaboration: Collaborate with cross-functional teams to enhance website performance through HTML, CSS, JavaScript, and SQL for updates and data analysis.
• Analytics & Optimization: Monitor campaign performance using analytics tools; analyze data to identify trends, optimize conversion rates, and improve ROI.

• Requirements: Digital marketing: 3 years (Required)
• Requirements: Proven experience in digital marketing or performance marketing roles with strong SEO, SEM (Google AdWords), Google Analytics, and Google Ads.
• Requirements: Hands-on experience with social media marketing strategies including paid campaigns on Facebook Advertising and other platforms.
• Requirements: Proficiency in Canva, Adobe Photoshop, Adobe Creative Suite, HTML, CSS, JavaScript, SQL, and WordPress CMS.
• Requirements: Familiarity with marketing automation tools for email campaigns and lead nurturing using SemRush, Landingi, ConstantContact, and more.
• Requirements: Strong copywriting with graphic design sensibility to craft compelling messages.
• Requirements: Ability to analyze data using analytics tools to inform strategic decisions and demonstrate campaign success.

• Preferred: Knowledge of e-commerce platforms and B2B marketing strategies is a plus.

• Benefits: 401(k)
• Benefits: 401(k) matching
• Benefits: Dental insurance
• Benefits: Health insurance
• Benefits: Life insurance
• Benefits: Paid time off
• Benefits: Vision insurance