Digital Marketing Specialist

Richmond, VA (Remote)

$26/hr – $31/hrMid Level1+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the content and enablement engine for a logistics org, turning brand messaging, SOPs and collateral into repeatable, channel-ready assets that fuel sales and event programs.

  • Content and branding: own consistent messaging and visual identity across blogs, social, and website.
  • Enablement and training: produce collateral, presentations, and SOP-focused training materials.
  • Operations and systems: manage SOPs, workflows, content maintenance, vendor coordination, and reporting.

Job Description

Responsibilities

  • Create high-quality content across channels (blogs, social media and website).
  • Communicate internally with Marketing and Sales teams to support sales and lead generation activities.
  • Develop and maintain the brand, consistent brand messaging and visual identity.
  • Support sales enablement by producing collateral, presentations, and training materials.
  • Create training on social media engagement and how-to’s to support SOPs.
  • Work on projects and assignments as part of a large work team for alignment.
  • Coordinate with external vendors/agencies for graphic design or video production as needed.
  • Support event marketing through content creation for tradeshows, webinars, and conferences.
  • Manage SOPs, department processes, and systems.
  • Manage employee marketing requests submitted via the company intranet.

Requirements

  • Minimum of a High School Diploma (or equivalent) and 1-2 years of clerical experience.
  • Experience working in Freight Forwarding or Transportation industry preferred. However, a combination of experience and/or education will be taken into consideration.
  • Familiarity with project management software.
  • Intermediate to advanced proficiency in Excel, including formulas, pivot tables, and charts.
  • Familiarity with graphic design tools and/or graphic design experience.
  • Excellent verbal and written communication skills.
  • Ability to interact effectively with internal teams, management, vendors, and customers.
  • Strong attention to detail.
  • Ability to prioritize workload effectively, managing multiple tasks and deadlines simultaneously.
  • Flexibility to work with shifting priorities.

Nice to Have

  • Familiarity with Salesforce or other CRM systems preferred
  • Basic familiarity with WordPress and with HTML preferred
  • Experience with graphic design tools and/or graphic design experience (preferred)
  • Ability to write Standard Operating Procedures (SOPs) to document and communicate processes and guidelines is preferred
  • Familiarity with Social Media (preferred)

Benefits

  • Paid vacation, sick time, and holidays
  • 401(k) plan with company match
  • Medical, dental, and vision insurance
  • Short- and long-term disability plans
  • Life and accidental death & dismemberment insurance
  • Job referral bonus program
  • Salary Range: $26.00 to $31.00 per hour
Estes Forwarding Worldwide logo

Estes Forwarding Worldwide

Estes Forwarding Worldwide (EFW) is one of the leading domestic and international freight forwarders in the United States, providing customized logistics solutions for clients around the world and across all industries including retail, government, automotive, health services, technology, and exhibit services via air, ground, and ocean freight. A subsidiary of Estes Express Lines and located in Richmond, Virginia, EFW is uniquely backed by Estes Express Lines’ extensive linehaul network, providing EFW clients with a hybrid transportation network along with a personal client relationship approach ensuring the optimal logistics solution is identified and executed each and every time. EFW has offices strategically placed across the United States and over 1,000 employees nationwide.Offering a full suite of customs brokerage services, EFW maintains industry memberships and certifications, including CCR, ORCA registration, CRAF, C-TPAT certification, NVOCC, SmartWay, IAC, and IATA endorsed agent status.Industry awards include Specialty Carrier of the Year by Worldwide Express and Home Depot Inc., E-Commerce Delivery Carrier of the Year by Walmart in 2015, and recognition by Global Trade Americas as a leading 3PL to watch.EFW's “We Care” initiative supports the company’s ongoing commitment to service and its customers, employees, and carrier partners through teamwork, appreciation, commitment, and relationships, which the company considers to be its most leveraged asset.

Founded in 2003
Richmond, Virginia, USA
516 employees (13 in marketing)

Traffic Signals

Monthly Visitors
13.2K
Monthly Google Ads Budget
$19.7K
Traffic Source Mix
Search
44%
Direct
42.2%
Referral
7.5%
Social
5%
Paid
1.2%

Headcount Trend

Current headcount: ~516

Marketing Team

Marketing Team Size
12 (2% of company)
Marketing Roles Posted (Last 30 Days)
2