Responsibilities

• Website & Listing Management: Manage routine website updates in WordPress or a similar content management system.
• Create draft listing pages using existing templates, input listing details, coordinate internal review, and publish approved listings.
• Manage the marketing lifecycle for active practice listings, including launch content, website publication, email distribution, social promotion, buyer outreach support, listing updates, status changes, and post-close content opportunities.
• Coordinate listing-related assets such as teasers, summaries, buyer-facing materials, website pages, email announcements, NDA or data-room links, and internal tracking.
• Update website pages, team bios, service pages, insights, listings, and other content as needed.
• Help maintain website organization, including tags, categories, navigation, and internal linking.
• Document and improve basic SOPs for posting listings, updating website content, and managing marketing workflows.
• Maintain and update marketing-related information in Salesforce, including tracking leads, contacts, campaign activity, conference follow-up, referral sources, and other sales and marketing data to help ensure the team has accurate, organized, and actionable information.
• Marketing Operations & Lead Management: Help design, document, and improve lead-management workflows from website forms, listing inquiries, conference activity, referral sources, email campaigns, social activity, and other inbound or outbound marketing channels.
• Work with leadership and outside technical resources to ensure leads are captured, routed, categorized, followed up on, and tracked accurately.