Digital Marketing Manager

Mill Valley, CA (Hybrid)

$75K/yr – $80K/yrSenior Level7+ years expFull time

Posted 2 weeks ago

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Job Summary

Own digital presence and audience engagement for SHE-CAN by leading brand presence, content strategy, and fundraising campaigns across website, social, email, PR, and events while maintaining a consistent voice and visual identity.

  • Brand & Digital Presence: Own the messaging and identity across channels and assets.
  • Content & Campaign Execution: Manage calendar, social, email, and fundraising appeals to drive awareness and conversions.
  • Engagement Analytics: Track metrics across platforms and feed insights into optimization.

Job Description

Responsibilities

  • Digital Presence & Management
  • Serve as the primary lead for Digital & Brand Presence.
  • Manage the website, social media channels, email newsletters, fundraising appeals, scholar blogs, and video content.
  • Develop and execute a Social Media Strategy.
  • Manage and execute the digital marketing calendar and content strategy.
  • Uphold SHE-CAN’s voice, messaging, and visual identity across all digital communications.
  • Support Events (In collaboration with the marketing manager for Events & Collateral).
  • Maintain a folder of templates for events that can be quickly and efficiently repurposed including digital invitations, email templates, RSVP forms, etc.
  • Be the event lead for selected events at direction of Advancement Director.
  • Public Relations

Requirements

  • Self-starter who thrives in a fast-paced environment.
  • Social Media experience.
  • Event management experience.
  • Creative execution skills and the ability to maintain brand guidelines.
  • 5-7 years professional experience in marketing.
  • Strong understanding of data, segmentation and analytics.
  • Tech Savvy: Experience in design management with a proficiency in Canva, and Adobe Creative Suite (InDesign, Illustrator, Photoshop), Mailchimp, Wix, or a willingness to learn.
  • Excellent Writer: Adept at crafting compelling narratives.
  • Media Savvy: Successful at creating effective marketing and PR materials that result in growing awareness and conversion.
  • Event Savvy: Experience supporting small and large events.

Benefits

  • Our benefits package includes 15 days of annual paid time off, as well as flexible days and recovery days after significant events to ensure employees return fully recharged.
  • Our building has plenty of free parking.
  • We offer comprehensive benefits (50% of employee health care coverage (Silver plan with 8 self-directed options), dental, vision, AD&D, Life Insurance, and Long Term Disability.
  • Additionally, employees receive a $50/month phone stipend, along with access to professional development opportunities to support their growth and career advancement.
SHE-CAN logo

SHE-CAN

SHE-CAN (formerly Open A Door Foundation) is a 501(c)3 organization that provides young women from post-conflict countries access to higher education. We are dedicated to finding young women who offer promise but would otherwise not have a chance at becoming an influential leader in their communities without a degree from a U.S. college or university. Once selected, each is given ACT and IELTS or TOEFL exam training, and matched with a team of 5-6 professional U.S. men and women who guide her in applying for college or university admission and scholarships. Through this unique mentoring model, a special bond emerges between the SHE-CAN scholar and her mentor team.As we connect more and more passionate change-makers: mentors, graduates and donors, a powerful community emerges that is a resource and platform for increasing global female leadership.

Founded in 2011
San Rafael, California, USA
77 employees

Traffic Signals

Monthly Visitors
7.5K

Headcount Trend

Current headcount: ~77

Marketing Team

Marketing Roles Posted (Last 30 Days)
2