Digital Marketing Manager (Marketing and Communications)

Baltimore, MD (Hybrid)

$73K/yr – $128K/yrSenior Level5+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the internal communications program, shaping a cohesive strategy and calendar that keeps campus audiences informed and aligned with leadership priorities while coordinating branding and cross-divisional collaboration.

  • Coordinate reports, events, memos, and websites to support the division’s strategic plan.
  • Build consistent, crisis-ready content and templates across print and digital channels.
  • Lead cross-team alignment to amplify the strategic plan across the university.

Job Description

Responsibilities

  • Serve as the internal communications lead for a division, department or center.
  • Develop an internal communications plan for the designated area’s strategic plan including relevant reports, events, memos, and websites.
  • Plan, create, oversee, and edit internal communications strategies to keep faculty, staff, and students informed about important initiatives, goals, and events.
  • Ensure the efficiency and efficacy of communications between school leadership and faculty, staff, students, and other stakeholders.
  • Follow established university branding standards in all communications.
  • Liaise with members of related communication teams.
  • Write clear and effective content for audiences.
  • Pivot writing styles based on the format, message, audience, and purpose.
  • Lead the development of a cohesive internal communications strategy that builds community and positions the designated area as a vital part of the university.
  • Develop and maintain an internal communications calendar, ensuring efficient coordination of communications activities

Requirements

  • Bachelor's Degree in a related field.
  • Five years of related experience.
  • Additional education may substitute for required experience and additional related experience may substitute for required education beyond a high school diploma/graduation equivalent, to the extent permitted by the JHU equivalency formula.

Preferred

  • Experience: 5+ years in digital communications, digital marketing, social media management, or a related field.
  • Communication: Excellent written and verbal communication skills for content creation and team collaboration.
The Johns Hopkins University logo

The Johns Hopkins University

We are America’s first research university, founded in 1876 on the principle that by pursuing big ideas and sharing what we learn, we can make the world a better place. For more than 140 years, our faculty and students have worked side by side in pursuit of discoveries that improve lives.Johns Hopkins enrolls more than 24,000 full- and part-time students throughout nine academic divisions. Our faculty and students study, teach, and learn across more than 260 programs in the arts and music, the humanities, the social and natural sciences, engineering, international studies, education, business, and the health professions.The university has four campuses in Baltimore; one in Washington, D.C.; one in Montgomery County, Maryland; and facilities throughout the Baltimore-Washington region as well as in China and Italy.The university takes its name from 19th-century Maryland philanthropist Johns Hopkins, an entrepreneur who believed in improving public health and education in Baltimore and beyond.

Baltimore, Maryland, USA
18K employees (349 in marketing)

Traffic Signals

Monthly Visitors
6.1M
Monthly Google Ads Budget
$2.2M
Traffic Source Mix
Search
49.1%
Direct
40.2%
Referral
9%
Social
0.8%
Paid
0.8%

Headcount Trend

Current headcount: ~17.9K

Marketing Team

Marketing Team Size
349 (2% of company)
Median Career Experience
13.5 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Last Raise
$563.6K
Grant, 10 months ago

Funding History

  • May 2025
    Grant
  • Mar 2025
    Grant • $563.6K
  • Aug 2024
    Grant • $20.9M

Recent News