Digital Marketing Manager - Concord Hospitality Enterprises

Raleigh, NC (Unknown)

$38/hr – $42/hrMid Level2+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the core digital marketing operations for Concord’s hotels, aligning website health, SEO, and cross-channel content to drive direct bookings and brand integrity.

  • Growth Infrastructure: Maintain site health and brand-aligned content across hotel properties and corporate pages.
  • SEO & Content: Lead keyword strategy, on-page optimization, and monthly performance reporting to improve visibility and conversions.
  • Cross-Channel Collaboration: Coordinate assets and campaigns with internal teams and external partners for consistent messaging and timely execution.

Job Description

Responsibilities

  • Support the strategy and execution of Concord’s digital marketing plans.
  • Provide best-in-class service to internal partners and external customers at all times.
  • Oversee SEO efforts including keyword analysis, title/meta tag optimization, content updates, and monthly performance reporting.
  • Review and maintain hotel websites, corporate pages, and stand-alone sites to ensure content aligns with brand standards and policies.
  • Coordinate digital media assets and ensure optimal presentation across platforms.
  • Implement digital marketing initiatives as directed by the Sr. Director of Digital Marketing.
  • Assist in digital marketing training and awareness programs for hotel teams.
  • Represent Concord and its hotels professionally in all communications and engagements.

Requirements

  • 2–5 years of experience in digital marketing, preferably within the hospitality industry with a hotel management company, agency or major brand
  • Familiarity with brand tools and CMS platforms (e.g., Marriott, Hilton, Hyatt systems a plus)
  • Strong understanding of SEO, content strategy, and digital distribution channels (OTA, GDS, CRO, WEB) - paid media management
  • Strong reporting and analytics skills and AI aptitude
  • Excellent communication and project management skills
  • Ability to travel as needed and manage multiple projects across various stakeholders

Preferred

  • Bachelor's degree in Marketing, Communications, Hospitality, or related field - preferred

Benefits

  • Competitive wages
  • Medical, dental, and vision insurance
  • Life insurance and short/long-term disability options
  • 401(k) with company match
  • Tuition assistance
  • Discounted room rates at Concord-managed hotels
  • Training, development, and career advancement opportunities
  • Why Join Concord?
  • At Concord Hospitality, we invest in our associates through training and development at all levels. Our “Associate First” culture supports growth, balance, and diversity.