Responsibilities

• Assist the marketing team with website updates, email sends and digital ad buys for SoFi Stadium and YouTube Theater events, including webpage builds, image resizing, spotchecking copy, spreadsheet organization etc.
• Organize and manage excel spreadsheets, invoices and ROI (return of investment) analysis on digital marketing ad spends.
• Assist Email Marketing Specialist with one-off and automated email builds (including template designs and copy updates), image resizing, quality assurance and reporting.
• Work on various social media initiatives including paid media buys, experimenting with different content variations to optimize performance, analyzing data and creating reports, and brainstorming new campaign ideas.
• Provide assistance to Digital Marketing Manager with data pulls, analysis, PowerPoint presentations, and billing invoices as needed.
• Ensure accuracy and test various consumer-facing products and softwares to improve and maximize user experience.
• Gain valuable, real-world experience with digital marketing best practices in the sports and entertainment industry.
• Become familiar with website, mobile and email marketing tools and understand how our organization drives engagement, revenue and retention for a world-class campus.
• Understand the importance of data-driven decision making, A/B testing and journey based marketing for various customer segments and personas.
• Gain experience collaborating with various departments (operations, IT, PR/communications, legal etc), with the motivation to help others and become a valuable asset to the organization.

Requirements

• Currently enrolled in a college or university program as a junior, senior, recently graduated, or master’s degree student
• Pursuing a degree in Computer Science, Information Systems, or similar area of study
• Must be able to travel to the YouTube Theater and SoFi Stadium offices in Inglewood, CA at least 2-3 times per week
• Part-time (15 to 20 hours per week); must be available to work at events, many of which occur on weekends and evenings, as directed by their immediate supervisors

Preferred

• Bilingual, English/Spanish
• Ability to code (HTML/CSS/JS) and use Photoshop or similar software
• Ability to analyze data
• Experience with data analysis, decks/presentations

Benefits

• Sick Time: After 90 days, Ability to use up to 5 days or 40 hours of paid sick leave per year.
• 401(k): After 90 days, eligibility to participate in the Company’s 401(k) program. Hollywood Park will match the first 3% at 100% and 50%, thereafter, up to 5%.
• Perkspot: Discounts on many products and services (e.g, travel, gym memberships, entertainment, electronics, etc.)