Digital Marketing Executive

Woburn, MA (On-site)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive digital marketing strategy and campaigns for a BI/Data solutions company.

  • Own development and execution of cross-channel marketing campaigns
  • Must-have: Proficiency in digital marketing, social media, SEO writing, and web analytics
  • Standout: Experience collaborating with cross-functional teams and delivering measurable online growth

Job Description

Responsibilities

  • creation and execution of marketing strategies
  • managing digital marketing campaigns
  • developing engaging content for web and social media
  • analyzing web traffic and campaign performance through web analytics
  • ensuring effective communication with stakeholders
  • growing the company’s online presence and outreach while improving brand visibility

Requirements

  • Proficiency in Marketing and Social Media Marketing, including designing and executing digital campaigns
  • Strong Communication skills and the ability to collaborate effectively with cross-functional teams
  • Experience with Web Content Writing and creating engaging, SEO-friendly content
  • Knowledge of Web Analytics tools, with the ability to track and interpret data to improve performance
  • Ability to stay updated on digital marketing trends and apply innovative strategies
  • Strong organizational and time-management skills

Preferred

  • Master degree in Marketing, Communications, Business, or related field preferred
Proden Technologies logo

Proden Technologies

Proden Technologies specializes in providing global enterprise scale Business Intelligence (BI) and Data Warehouse solutions form small businesses to large corporations. It's expertise in BI platforms such as OBIEE, IBM Cognos and Business Objects is unparalleled.Our flagship product accel<>BI is a dynamic BI accelerator designed to provide comprehensive solutions for complex Data and Content Analysis, Data and Content Reconciliation, Data Content Management for OBIEE platforms. accel<>BIs' unique set of innovative features such as BI Model Discoverer, Quality Analyzer and Reports Generator enables our clients to access, analyze, exploit and manage their data and content to its fullest capacity . Its versatile nature enables it to be easily customized to fit the clients unique environment. Which in turn provides increased productivity, efficient time and resource management and cost effective solutions.Proden also provides SaaS (Software as a service) to design, implement and manage software applications that provide enterprise scale business intelligence solutions. The formula that makes Prodens' services extremely attractive is its demonstrated expertise on cutting edge technology and the cost effective services.

Founded in 2010
Derry, New Hampshire, USA
5 employees

Headcount Trend

Current headcount: ~5