Digital Marketing Director/ SEO

Los Angeles, CA (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 3 months ago

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Job Summary

Own Lumina’s local marketing leadership, shaping strategy, content, and growth in Los Angeles.

  • Own Lumina’s local marketing strategy and content across projects and capabilities.
  • Must-have: Strong SEO and website-content management experience.
  • Standout: Close collaboration with leadership to accelerate sales and growth in LA.

Job Description

Own Lumina’s local marketing leadership, shaping strategy, content, and growth in Los Angeles.

  • Own Lumina’s local marketing strategy and content across projects and capabilities.
  • Must-have: Strong SEO and website-content management experience.
  • Standout: Close collaboration with leadership to accelerate sales and growth in LA.

Responsibilities

  • Overseeing Lumina’s marketing strategy
  • Managing and improving SEO performance
  • Updating website copy and service pages
  • Creating content around our projects and capabilities
  • Helping position Lumina more clearly in the market
  • Working closely with leadership to support sales and growth
  • We’re looking for someone local who can take ownership of our marketing and help lead the next phase of growth for the company

Requirements

  • Strong SEO experience
  • Experience managing and improving website content
  • Ability to oversee content strategy and brand direction
  • Understanding of lead generation and digital marketing
  • Strong writing and communication skills
  • Social media and content planning experience
  • This is an in-person / local role based in Los Angeles.

Preferred

  • Ideally has experience in or around the events industry, production, hospitality, or a related field
Lumina Events logo

Lumina Events

At Lumina, we partner with industry leaders like Nike, SpaceX, Apple, Airbnb, and Golden Goose to craft extraordinary event experiences. From producing iconic festival stages and immersive experiences at EDC and Coachella to delivering groundbreaking brand activations, we’re the trusted partner for top brands, corporations, and venues across the West Coast to bring bold visions to life.✦ Go-To Partner for Branded Events: Lumina brings unmatched creativity, technical expertise, and precision to every project. Unlike typical rental houses, we don’t just drop off equipment—there’s a heart to what Lumina does, powered by a team of experts behind every detail.✦ In-House Excellence: Our in-house team of designers, lighting engineers, technicians, and event managers work hand in hand with corporations, brands, and event planners to transform creative visions into reality. Our design team, recognized as one of the best in the industry, takes bold ideas from render to seamless plans, while our technical experts execute them with precision and care.✦ Equipment & Expertise: With roots in Los Angeles, San Francisco, and Las Vegas, Lumina is equipped with industry-leading lighting, audio, LED walls, projection mapping, digital advertising, and custom fabrication technology. We deliver tailored solutions for corporate activations, product launches, brand experiences, conferences, and experiential events, meeting the highest standards every time.✦ Elevating Corporate Experiences: At Lumina, we create experiences that strengthen brands, engage audiences, and drive results for corporations and businesses.Check out our award-winning collaboration with Doja Cat x Airbnb here: https://news.airbnb.com/dojacat/

Founded in 2012
Los Angeles, California, USA
6 employees (3 in marketing)

Traffic Signals

Monthly Visitors
1.9K
Traffic Source Mix
Search
63.6%
Direct
18.5%
Referral
4.9%
Social
11.8%
Paid
1.2%

Headcount Trend

Current headcount: ~6

Marketing Team

Marketing Team Size
2 (33% of company)
Median Career Experience
9 years
Median Tenure
1.6 years