Digital Marketing Designer

Chicago, IL (Hybrid)

$60K/yr – $70K/yrMid Level2+ years expFull time

Posted 11 days ago

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Job Summary

Own end-to-end creative delivery for email marketing and paid media, translating brand guidelines into performance-ready assets and driving test-led improvements across channels.

  • Lead creative production for email, paid media, and related assets
  • Drive end-to-end execution, testing, and performance-driven iterations

Job Description

Responsibilities

  • Creative Production for Email Marketing and Paid Media
  • Generate on-brand email templates and visual assets for promotional email campaigns, then build those emails directly in an ESP
  • Manage the end-to-end execution of email marketing and mobile push campaigns: planning, creation, segmentation, QA, scheduling, and analysis
  • Ensure all copy aligns with each email’s creative direction
  • Manage the promotional calendar and partner with cross-functional teams (e.g. Revenue Management and Sales) to align promotions with company objectives
  • Design and produce static and animated assets for paid social, display, and programmatic campaigns (Google, Meta, Display Ads, etc.)
  • Adapt and resize creative across formats, aspect ratios, and platform specs (stories, feeds, in-app, responsive email)
  • Write or refine supporting ad copy, subject lines, and CTAs in partnership with copywriters/Brand Marketing
  • Launch creative A/B and multivariate tests across paid and email channels to identify top-performing concepts
  • Own creative-level performance metrics (CTR, CVR, CPA/ROAS) and translate data into actionable creative iterations

Requirements

  • 2–4 years of experience generating creative assets for digital marketing campaigns
  • Hands-on proficiency in design tools (Photoshop, Illustrator, Canva, Figma, etc.), as well as emerging creative AI tools
  • Experience building and deploying emails in an ESP, preferably Salesforce Marketing Cloud; basic HTML/CSS for email template customization
  • Working knowledge of ad platform creative specs (Google Ads, Meta, etc.)
  • Understanding of performance metrics and how creative decisions impact Open Rates, CTR, CVR, and CPA/ROAS
  • Strong eye for design and brand consistency, balanced with a data-driven, test-and-learn mindset
  • Excellent organizational skills and ability to manage multiple concurrent asset requests/deadlines
  • Experience working cross-functionally between commercial teams

Benefits

  • Participation in and financial benefit from our shared employee ownership program
  • Hybrid work experience in downtown Chicago
  • Career development and growth opportunities
  • Ability to gain exposure to all areas of the business
  • Great benefits including Medical, Vision, Dental and a 401k plan
  • Annual discretionary bonus program
  • Team oriented, fun and friendly work environment
  • Immediate opportunity to make a large impact
The Parking Spot logo

The Parking Spot

The Parking Spot is more than just a space to park your car. We focus on hospitality, making it easy, comfortable and affordable to get a superior airport parking experience. Founded in 1998, The Parking Spot is the leading near-airport parking company in the United States with 70+ locations at over 45 airports.

Founded in 1998
Chicago, Illinois, USA
779 employees (23 in marketing)

Traffic Signals

Monthly Visitors
881.3K
Monthly Google Ads Budget
$169.5K
Traffic Source Mix
Search
52.8%
Direct
37.4%
Referral
7.7%
Social
0.5%
Paid
1.4%

Headcount Trend

Current headcount: ~782

Marketing Team

Marketing Team Size
9 (1% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$750M
Last Raise
$750M
Debt Financing, 2 years ago

Funding History

  • Feb 2024
    Debt Financing • $750M