Digital Marketing Coordinator

Whitfield County, GA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 5 months ago

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Job Summary

Drive end-to-end digital marketing operations (paid search, social, SEO) with reporting to IT governance and content/creative execution.

  • Own day-to-day Paid Search campaigns, optimization, and analytics
  • Must-have: 2 years in social/media marketing and content management
  • Standout: Experience presenting quarterly Digital Marketing Reports to IT Steering Committee

Job Description

Responsibilities

  • Design and execution of annual report.
  • Manage day-to-day operations of Paid Search campaigns, including keyword development, campaign optimization, display, Google Analytics, Knowledge of Adwords
  • Monitor SEO best practices and strategy compliance
  • Analyze & optimize Paid Media campaigns from the keyword to the landing page, identifying opportunities for improvement throughout the customer journey
  • Excellent time management skills & self-motivated
  • Monitor competitive landscape and emerging social trends
  • Research and propose the implementation of new technologies, services, and opportunities to enhance social strategy
  • Prepare quarterly Digital Marketing Report to present to IT Steering Committee
  • Oversee photography/videography needs for marketing purposes.
  • Assist in implementing high-quality, engaging messaging and content for website campaigns

Requirements

  • Strong graphic design background
  • Comprehensive understanding of web content management systems and Adobe Creative Suite programs
  • 2 years social media and/or marketing experience
  • Experience in digital marketing and social media content management
  • Experience managing successful social media campaigns
  • Ability to work under pressure and manage multiple projects across multiple lines of business
Builtwell Bank logo

Builtwell Bank

3.0 Glassdoor

Our mission is to be the bank where “every customer comes back and brings a friend.”Over the years, we have grown to more than 24 branch offices in Tennessee and Northwest Georgia, while never losing focus on the customer. We remain attentive to the banking needs of our consumer, small business, and commercial banking customers.Our services include, but are not limited to:CheckingSavingsCredit cardsLoans (including consumer and commercial)MortgagesAdvice from financial expertsInsuranceAnd much more!Our Internet Banking and Online Bill Pay offer customers the flexibility to do their banking anytime and anywhere. Our Mobile Banking offers apps for both Android and iPhones to enable you to bank from your mobile device. Commercial customers can even make deposits from their offices with our remote Deposit Now product.We look forward to hearing from you, and ask that you keep in mind that any posting you make in a social media environment can be seen by all. We want to protect your security, and ask that you not post anything that puts your online safety at risk, including details about your Builtwell accounts and other private or confidential information, such as conversations you may have had with your Builtwell banker. All posts will be reviewed and may be removed if we deem the information to be offensive in nature.For more information about how Builtwell Bank can help with your financial needs, visit www.builtwell.bank

Founded in 1904
Chattanooga, Tennessee, USA
189 employees
57% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
42.4K
Traffic Source Mix
Search
16.9%
Direct
78.1%
Referral
3.9%
Social
0.3%
Paid
0.7%

Headcount Trend

Current headcount: ~189