Digital Marketing and Communications Associate

New York City, NY (On-site)

$56K/yr – $60K/yrEntry LevelFull time

Posted 4 weeks ago

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Job Summary

Own cross-channel marketing and communications work for a theatre nonprofit, shaping targeted email, social, and donor communications while tying campaigns to transactional history and partnerships.

  • Email & Content Ownership: manage targeted email campaigns in Dot Digital and oversee social, web, and on-site content within brand guidelines.
  • Reports & Opportunities: partner with Marketing and Development to generate stakeholder reports and surface opportunities from transactional data.
  • Events & Community: support community partnerships and 10+ events per season with cross-departmental production and coordination.

Job Description

Responsibilities

  • Own the creation of unique, targeted marketing emails through Dot Digital, Spektrix’s integrated email marketing platform.
  • Work closely with the Director of Marketing and Communications and the Director of Development to generate reports for key stakeholders and help identify opportunities for targeted marketing and development projects based on transactional history.
  • Work closely with the Digital Marketing Manager to provide cross-departmental support for all of Signature’s customer-facing digital platforms and communications channels including (but not limited to) marketing email creation and list management, advertising asset design, venue signage design and management, moderating Signature’s social media accounts, and managing website content.
  • Write creative copy and contribute to and participate in digital content creation while maintaining Signature’s brand guidelines.
  • Work closely with the Marketing Manager of Audience and Community Engagement to provide ongoing support for Signature’s community and business partnerships and provide on- and off-site event production support for 10+ special events per mainstage production, non-mainstage related events, and other special events.
  • Work closely with the Development department on daily and project-based tasks, such as writing and mailing acknowledgement letters, managing gift and donation database entry, pulling reports for mailings, digital campaigns, and providing support for donor events.
  • Provide cross-departmental support for all direct mail campaigns deployed by Development and Marketing, including collateral design and segmented list management between Spektrix, TRG, and other institutional databases.
  • Attend mandatory company events on evenings and weekends when required.
SIGNATURE THEATRE COMPANY logo

SIGNATURE THEATRE COMPANY

Signature Theatre is a Tony Award®-winning, non-profit professional theater company with a mission to produce contemporary musicals and plays, reinvent classic musicals, develop new work, and reach its community through engaging educational and outreach opportunities.

Founded in 1989
Arlington, Virginia, USA
154 employees (63 in marketing)

Traffic Signals

Monthly Visitors
54.9K
Monthly Google Ads Budget
$7K
Traffic Source Mix
Search
61.2%
Direct
16%
Referral
10.5%
Social
6.9%
Paid
1.8%

Headcount Trend

Current headcount: ~154

Marketing Team

Marketing Team Size
37 (24% of company)
Marketing Roles Posted (Last 30 Days)
1

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