Responsibilities

• Design and implement outbound sales strategies focused on generating qualified leads and driving sales growth.
• Conduct market research to identify target segments, define key buyer personas, and build effective sales cadences.
• Work with sales leadership to align outbound initiatives with overall business objectives.
• Leverage a mix of outbound tactics (cold calling, email outreach, LinkedIn prospecting, etc.) to generate new leads and opportunities.
• Develop and manage a robust pipeline of qualified leads by leveraging tools and data-driven insights.
• Utilize sales automation platforms to streamline outreach efforts and improve efficiency.
• Track and analyze outbound sales metrics (response rates, conversion rates, meetings booked, etc.) to evaluate the effectiveness of campaigns, pipeline and forecasts.
• Utilize Salesforce and other sales tools to maintain accurate records and continuously refine outbound efforts.
• Build strong relationships with key decision-makers and influencers in target companies to foster trust and encourage long-term sales engagements.
• Manage outbound leads throughout the sales funnel, nurturing prospects until they are sales-ready.
• Stay up to date on industry trends, competitor strategies, and best practices in outbound sales.
• Experiment with and adopt new tools, tactics, and technologies that improve outbound sales effectiveness.
• You will not be limited to these items; other related duties as assigned by supervisor.

Requirements

• 3+ years of experience in full-cycle outbound sales, lead generation, or business development.
• Proven track record of driving outbound sales and achieving sales targets.
• Experience with sales tools (e.g., Salesforce, HubSpot, LinkedIn Sales Navigator, Outreach, Chorus, Zoom, Excel, Google Docs, etc.) and CRM platforms.
• Engagement with mid-market and mature client segments within the SMB space.
• Strong understanding of outbound sales techniques, including cold calling, email outreach, and solution selling.
• Excellent communication skills, both written and verbal.
• Bachelor’s degree in Business, Marketing, or a related field (preferred).
• Self-motivated, with a passion for sales and driving business growth.

Preferred

• Experience in digital marketing or similar sales motion is a plus (e.g., SaaS, IT, Financial Services)
• Ability to adapt to evolving market trends and sales methodologies.

Benefits

• Check out our culture on social media: Instagram Twitter Facebook
• We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans.