Responsibilities

• analyzing and interpreting digital data to provide actionable insights
• generating reports
• monitoring KPIs
• identifying trends
• developing strategic recommendations to enhance campaign performance and inform decision-making
• Collaboration with cross-functional teams will be a vital aspect of the role, aligning insights with organizational goals
• We are looking for a strong self-starter who can not only deliver but also provide meaningful recommendations and ideas along the way

Requirements

• Strong analytical skills with expertise in data analysis, metrics, and reporting
• Experience with analytics platforms, visualization tools, and marketing performance tools
• Knowledge of digital ecosystems, customer journey mapping, and market trends
• Effective communication and presentation skills to convey insights to stakeholders
• Experience in bridging online-to-offline analyses
• Proficiency with tools such as Google Analytics, Tableau, and Excel
• Bachelor's degree in Marketing, Business Analytics, Data Science, or related field
• Ability to work independently in a remote setting and meet deadlines consistently
• Relevant certifications or prior experience in a creative or marketing agency environment are a plus