Digital Director

USA (Hybrid)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end digital campaigns for clients as a Digital Director, overseeing strategy, execution, and optimization.

  • Own omnichannel campaign development and optimization.
  • Must-have: 5–7 years in digital marketing with hands-on social media and programmatic platforms.
  • Standout: Strong cross-functional project leadership and client communication.

Job Description

Responsibilities

  • Campaign Development and Optimization: Conceptualize, implement, and refine omnichannel digital campaigns to boost awareness, drive traffic, and secure conversions for a variety of clients.
  • Quality Control: Ensure all content is on point, on-brand, mint condition, error free, and optimized for platforms.
  • Project Management: Efficiently manage numerous digital projects at the same time, ensuring seamless coordination across internal and external cross functional teams.
  • Industry Trends: Stay abreast of AI and content marketing technologies, industry trends, and best practices in digital marketing and social media, integrating new strategies to drive continuous improvement.
  • Build Relationships: Communicate with clients to provide updates on campaign performance and make recommendations for future campaigns.

Requirements

  • Bachelor’s degree in marketing, advertising, public relations, communications, or equivalent experience required
  • Minimum 5 - 7 years of demonstrated excellence in digital marketing, social media, or political campaign management
  • Hands-on, end-to-end expertise with all major social media and programmatic advertising platforms, including but not limited to: Meta, X, LinkedIn, Instagram, TikTok, StackAdapt, The Trade Desk, and more
  • Experience with WordPress or similar web development and management tools
  • Experience with email marketing and social listening platforms including but not limited to Campaign, Brandwatch, Meltwater, or similar
  • Excellent project management skills to oversee tasks and ensure timely deliverables
  • Ability to interpret data, derive actionable insights, and optimize strategies for maximum impact
  • A knack for creative thinking and adept problem-solving abilities
Marathon Strategies LLC logo

Marathon Strategies LLC

2.7 Glassdoor

Marathon combines research, digital, and communications strategies to meet complex PR challenges with simple solutions. With offices in New York, Washington, and Albany, our team of experienced communications professionals specialize in reputation management, communications, crisis and issues management, creative content, and digital strategy. We were a finalist for the PRovoke Media 2020 North America Public Affairs Agency of the Year Award, while The Financial Times named us one of America’s fastest-growing companies. And in June, we brought home seven Telly Awards. We’ve also made it to Inc. Magazine’s 5000 fastest-growing companies for the past two years.

Founded in 2008
New York, New York, USA
74 employees (33 in marketing)
37% recommend to a friend
59% CEO approval

Traffic Signals

Monthly Visitors
6.3K
Traffic Source Mix
Search
19.2%
Direct
35.8%
Referral
3.7%
Social
11.1%
Paid
0.8%

Headcount Trend

Current headcount: ~74

Marketing Team

Marketing Team Size
28 (38% of company)
Median Career Experience
13 years
Median Tenure
7.3 years