Digital Content and Design Specialist

Newton, MA (On-site)

$50K/yr – $55K/yrIntern/New Grad3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own Hebrew College’s social presence across platforms with a focus on campus life, Jewish learning, and community moments.

  • Social presence management across Instagram, Facebook, LinkedIn, and YouTube, plus engagement and trend watching.
  • Content and production: build calendars, shoot/edit short-form video, and design on-brand visuals for digital and print assets.
  • Publishing and measurement to WordPress, Emma/email tools, and performance insights driving improvements.

Job Description

Responsibilities

  • Manage Hebrew College’s presence across Instagram, Facebook, LinkedIn, and YouTube
  • Build and execute a content calendar aligned with the academic year, Jewish calendar, and organizational priorities
  • Produce and edit short-form video content (Reels, Stories, TikTok-style) — capturing campus life, student and faculty spotlights, Jewish holiday moments, and community storytelling
  • Monitor engagement and respond to comments and messages across platforms
  • Track performance metrics and share regular insights and recommendations
  • Stay ahead of platform trends and emerging channels
  • Design graphics for social media, email, event flyers, signage, brochures, and web
  • Maintain visual consistency with Hebrew College’s brand identity across all assets
  • Photograph and video events on campus; coordinate with external photographers as needed
  • Maintain an organized library of photos, videos, and design templates

Requirements

  • 3+ years of experience in social media, graphic design, or communications
  • Fluency with social platforms and a sharp instinct for what makes content engaging
  • Native comfort producing and editing short-form video (Reels, or similar)
  • Proficiency with Canva and Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Curiosity, creativity, and genuine enthusiasm for Jewish life, learning, and community
  • Strong organizational skills and ability to manage multiple projects
  • Familiarity with email management systems and WordPress is a plus; willingness to learn is required
  • Hebrew literacy is a plus but not required
  • Bachelor’s degree in Graphic Design, Communications, Marketing, or related field preferred; equivalent experience considered

Preferred

    Benefits

      Hebrew College logo

      Hebrew College

      Founded in 1921, Hebrew College is dedicated to the principle that rigorous, pluralistic Jewish education is essential to building and sustaining a vibrant Jewish community. We are committed to training Jewish professionals who have a strong foundation in classical Jewish studies and are equally well equipped to engage the complexities of contemporary Jewish life.We also embrace a mission that connects serious academic study of Judaism with the educational needs and challenges of the community, via outstanding graduate, adult-learning and youth-education programs. No ivory tower, Hebrew College strives to be a modern equivalent of Abraham's tent, with all sides open to anyone who wishes to join our passionate pursuit of Jewish education.Here you will find diverse entryways, ranging from intensive text study and professional training that prepare you for a leadership role in the Jewish community to opportunities that enable you to explore Jewish culture, arts and music as a means to define and refine your Jewish identity.Hebrew College's legacy also bequeaths a strong commitment to pluralism, an openness to all forms of Jewish expression, commitment and practice. We seek to engage diverse perspectives on any given Jewish topic, both to encourage a dynamic exchange and to foster respect for other points of view. Hebrew College, true to our roots, strives to encompass the broadest spectrum of Jewish life and to model k'lal Yisrael — a community of all Jews — while welcoming members of other faiths to join our vibrant conversation.

      Founded in 1921
      Auburndale, Massachusetts, USA
      130 employees (8 in marketing)

      Traffic Signals

      Monthly Visitors
      28K
      Monthly Google Ads Budget
      $304
      Traffic Source Mix
      Search
      48%
      Direct
      44.8%
      Referral
      4.2%
      Social
      1.9%
      Paid
      0.9%

      Headcount Trend

      Current headcount: ~130

      Marketing Team

      Marketing Team Size
      5 (4% of company)
      Marketing Roles Posted (Last 30 Days)
      1

      Recent News