Digital Content Creator

USA (On-site)

$50K/yr – $67K/yrMid Level3+ years expFull time

Posted 3 days ago

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Job Summary

Own the end-to-end creation, management, and distribution of University digital content across flagship publications, leading editorial strategy, project management, and campus partnerships.

  • Own content strategy and editorial approaches across digital channels
  • Manage website content and distribution of digital materials
  • Build and nurture campus partner relationships for collaborative storytelling

Job Description

Responsibilities

  • Content Creation and Management (65%) - Serve as a key writer/editor/content manager for flagship digital publications that build engagement and awareness among key audiences and drive institutional objectives - Create content for social, social search, and web properties to effectively tell the University's story and authentically demonstrate the Richmond experience - Contribute to a range of cross-platform projects and initiatives led by University Communications, including print counterparts to digital publications - Develop and/or contribute to strategic editorial approaches for existing and new projects - Assist with the integration of brand-based messaging in digital content Project management (20%) - Manage website content for select publications and platforms - Create and distribute institutional emails and other digital content - Ensure content creation and distribution meet deadlines and strategic objectives - Ensure the quality of digital and print deliverables through proofreading, fact-checking, and other related functions - Review and report on defined metrics/KPIs that measure the effectiveness of digital publications and content - Manage sensitive materials and information with discretion Campus Partnerships (10%) - Build and maintain excellent relationships with campus partners to understand their goals and engage them in strategically chosen, collaborative storytelling and content opportunities Other (5%) - Participate in concept development and project critiques with the communications team - Other duties as assigned

Requirements

  • Exceptional ability to write compelling stories and create brand-based narratives across a range of digital communications platforms
  • Excellent ability to create effective content across a wide variety of media and project types
  • Excellent interpersonal, communications, and listening skills
  • Excellent writing, editing, grammar, and proofreading skills
  • Outstanding attention to detail
  • Outstanding strategic-thinking and problem-solving skills
  • Strong ability to think creatively
  • Strong knowledge of AP style. Working knowledge of Chicago and MLA styles
  • Strong competency in current software tools and applications (including Adobe Creative Suite, Microsoft Suite, web/digital/social content platforms, etc.)
  • Strong experience with digital content management
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University of Richmond

The official LinkedIn of the University of Richmond. #URichmond #SpiderPride

Founded in 2001
USA
3.2K employees (310 in marketing)

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$62.6K
Traffic Source Mix
Search
48.1%
Direct
45.7%
Referral
4.8%
Social
0.8%
Paid
0.4%

Headcount Trend

Current headcount: ~3.2K

Marketing Team

Marketing Team Size
225 (7% of company)
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
5

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