Digital Communications Manager at EF Education First / Hult | Cambridge, MA | $75K/yr – $100K/yr

Digital Communications Manager

Cambridge, MA (Hybrid)

$75K/yr – $100K/yrMid Level5+ years expFull time

Posted 2 months ago

Job Summary

Own and optimize end-to-end digital execution across channels, balancing hands-on campaign work with system-wide process improvements to improve customer engagement and efficiency.

Lead cross-functional intake and prioritization for digital requests, then drive timely delivery across web, email, and SMS programs.
Monitor performance, generate reporting, and translate insights into actionable improvements for campaigns and user experience.
Collaborate with marketing, sales, content, and operations to maintain clean docs, predictable workflows, and scalable digital infrastructure.

Job Description

Responsibilities

Support execution across digital channels including web, email, and SMS
Assist with website content updates, QA, publishing, and optimization efforts
Build and deploy email and SMS campaigns
Partner with internal stakeholders to intake, prioritize, and execute digital requests
Help manage and optimize digital systems, workflows, and operational processes
Monitor campaign and channel performance and contribute to reporting and insights
Support troubleshooting and issue resolution across digital platforms and tools
Maintain documentation, calendars, and process standards to improve team efficiency
Contribute ideas for improving customer experience, engagement, and operational effectiveness
Serve as a cross-functional team player who can flex across priorities as business needs evolve

Requirements

5+ years of experience in digital marketing, digital communications, or digital operations
Hands-on experience with web content management systems (CMS)
Experience executing email and/or SMS marketing campaigns
HTML/CSS knowledge
Strong organizational skills with the ability to manage multiple projects and deadlines
Comfortable working cross-functionally with marketing, sales, content, and operational teams
Strong attention to detail, especially around QA and execution accuracy
Experience with reporting and analytics tools is preferred
Familiarity with accessibility standards, SEO, or UX best practices is a plus
Experience supporting digital systems, workflows, or platform administration is a plus

Preferred

CMS platforms (Storyblok, WordPress, Sitecore, Contentful, etc.)
Email platforms (Salesforce Marketing Cloud, Braze, HubSpot, Marketo, etc.)
SMS platforms (Salesforce Marketing Cloud)
Google Analytics or other reporting tools (Optimizely, Hotjar, etc.)
Project management tools (Wrike, Asana, Jira, etc.)

Benefits

In addition, you can expect:
Commitment to professional growth: robust monthly calendar of trainings and workshops
Four weeks paid vacation your first year, ten paid holidays, and two floating holidays
Exciting business travel opportunities
25% company match on your 401(k) contributions
Market-leading medical, dental and vision coverage, along with options for life and disability insurance, accident and hospital insurance, legal and pet insurance
Dependent care, healthcare and commuter Flex Spending Accounts (FSAs)
Access to fertility care and family-building support
Wellness benefits including a yearly fitness reimbursement
Frequent social and learning events, including access to our employee-run resource groups