Responsibilities

• Lead in the planning, execution, and optimization of digital fundraising campaigns across email, SMS, paid social/search, website, and social channels to support donor acquisition, retention, and revenue growth.
• Ensuring timely and relevant donor communications that align with fundraising goals.
• Execute the Medical Teams’ email marketing strategy using the email marketing solution, including segmentation, automation, A/B testing tools, and communications plan.
• Manage SMS message setup, scheduling, QA, and coordination with fundraising and communications calendars.
• Implement digital ad campaign strategies, monitor performance, and identify updates to maximize ROI and donor engagement.
• Create, strategically place and manage social media posts, track engagement, and flag audience or reputation insights.
• Manage day-to-day website updates and campaign landing pages using Medical Teams’ CMS solution, including content updates, layout coordination, basic UX improvements, SEO updates, donation flow support, and analytics integration.
• Support SEO management, including on-page optimization, content updates, keyword alignment, and coordination with vendors, partners, or content teams.
• Coordinate with reputation platforms to support reviews, listings, and brand credibility across digital channels.
• Monitor digital engagement, donation trends, and conversion metrics using Google Analytics and other analytics tools. Prepare regular performance reports, support post-campaign debriefs, and document insights and recommendations.

Requirements

• Bachelor’s degree in marketing, communications, or related field. Relevant experience may be substituted for education on a year-for-year basis.
• Minimum 4 years’ previous marketing experience, with progressively increasing responsibility in digital marketing or similar.
• Experience supporting the execution of multi-channel marketing campaigns
• Non-profit fundraising experience
• Familiarity with Emma (email marketing), WordPress (website CMS), Google Ads, Meta Ads, and Google Analytics

Preferred

• Supporting campaign landing pages, donation flows, and CMS-based content updates with attention to user experience and conversion paths.

Benefits

• Excellent Medical, Dental, and Vision Insurance
• Flexible work schedule options
• Life insurance & AD&D
• Generous vacation time, sick leave, and up to 12 paid holidays per year
• 401k retirement plan
• Employee Assistance Plan