Demand Generation Manager

Tyler, TX (Unknown)

Salary Not AvailableSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive demand generation to hit marketing-sourced pipeline and revenue targets for a B2B solutions provider.

  • Own marketing-sourced pipeline and new logo revenue targets.
  • 5+ years of B2B demand generation with direct pipeline ownership and revenue targets.
  • Cross-functional partnership with Sales, Product Marketing, Content, and RevOps to ensure measurable programs.

Job Description

Responsibilities

  • Own marketing-sourced pipeline and new logo revenue targets. You carry a number; your programs need to hit it.
  • Build full-funnel demand programs across paid, organic, content, webinars, and events, partnering with the paid media team on channel execution.
  • Develop audience segmentation by practice size, specialty, geography, and buying signals.

Requirements

  • 5+ years of B2B demand generation experience with direct ownership of pipeline and revenue targets tied to new customer acquisition.
  • Track record building demand programs that generated qualified pipeline at a predictable cost. Not just leads — pipeline that converted.
  • Strong analytical skills: comfortable with dashboards, funnel analysis, and data-driven budget allocation.

Preferred

  • Experience in B2B SaaS, healthtech, or vertical software marketing to practitioners or small business owners who value peer proof over vendor marketing.
  • Experience with marketing automation (HubSpot, Marketo, or similar), CRM (Salesforce, HubSpot), and analytics tools (Google Analytics, Power BI, or similar).
Ensora Health logo

Ensora Health

2.9 Glassdoor

Ensora Health is the leading provider of software and services for mental, behavioral, and rehabilitative health therapists, trusted by over 200,000 individual providers and more than 28,000 practices. Our unmatched expertise, partnership, and breadth of products allow us to fine-tune solutions that meet the specific needs of everyone from solo practitioners to larger practices. With AI-enabled solutions that span practice management to electronic medical records and e-prescribing to billing, we help eliminate administrative complexity and create harmony between therapists, their clients and the whole healthcare community. Learn more at www.ensorahealth.com.

Founded in 2013
Birmingham, Alabama, USA
406 employees (29 in marketing)
41% recommend to a friend
52% CEO approval

Traffic Signals

Monthly Visitors
200.6K
Monthly Google Ads Budget
$161.7K
Traffic Source Mix
Search
30.1%
Direct
57.7%
Referral
9.2%
Social
1.5%
Paid
0.4%

Headcount Trend

Current headcount: ~406

Marketing Team

Marketing Team Size
22 (5% of company)

Funding

Last Raise
Private Equity, 8 years ago

Funding History

  • Jul 2018
    Private Equity
  • Jan 2018
    Series Unknown

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