Responsibilities

• Design and execute integrated demand generation campaigns across multiple channels
• Build and manage our marketing tech stack to enable effective lead capture, scoring, and nurturing
• Create compelling content and messaging that resonates with our target audience
• Establish and optimize lead qualification processes in partnership with sales
• Develop and manage relationships with key industry partners and events
• Track and report on key metrics including MQLs, SQLs, pipeline influence, and ROI
• Plan and execute ABM campaigns for strategic accounts

Requirements

• 5+ years of B2B demand generation experience, preferably in SaaS or AI
• Proven track record of hitting MQL and pipeline contribution targets
• Deep experience with marketing automation platforms (e.g., Marketo, HubSpot)
• Strong understanding of lead scoring, nurturing, and qualification processes
• Experience building and executing ABM campaigns
• Data-driven approach with strong analytical and reporting skills
• Excellence in cross-functional collaboration, especially with sales teams

Preferred

• Experience marketing AI/ML products
• Familiarity with the sales and customer experience (CX) landscape
• Experience with intent data and predictive marketing tools
• Knowledge of sales enablement and training solutions

Benefits

• Full-time position based in San Francisco
• Opportunity to work with cutting-edge AI technology in a high-growth market
• High level of autonomy and the chance to shape demand generation strategy
• Potential for career advancement as the company grows
• Competitive salary, equity, and benefits package