Customer Marketing Coordinator Contractor

Wakefield, MA (On-site)

$60/hr – $80/hrMid Level3+ years expContract

Posted 4 months ago

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Job Summary

Coordinate and drive cross-functional B2B marketing campaigns and lifecycle initiatives, from planning to launch, with a focus on timelines, advocacy, and customer storytelling.

  • Own planning, execution, and launch of cross-functional campaigns.
  • Must-have: Strong project management and ability to juggle multiple campaigns.
  • Standout: Experience with marketing automation tools and Asana.

Job Description

Responsibilities
  • Coordinate strategic development and execution of marketing campaigns from planning through launch
  • Manage campaign timelines and workflows within project management tools (e.g., Asana)
  • Ensure marketing deliverables are completed on schedule and campaigns are launch-ready
  • Support cross-functional coordination between marketing, growth, and internal teams
  • Assist in developing and executing upsell and cross-sell marketing campaigns
  • Support lifecycle marketing initiatives targeting existing customers
  • Help implement segmentation strategies and campaign workflows in collaboration with the growth team
  • Coordinate customer case studies, testimonials, and success stories
  • Manage outreach and scheduling with customers participating in marketing initiatives
  • Maintain a pipeline of customer advocacy content to support marketing campaigns
Requirements
  • 3+ years of marketing experience, preferably in B2B or SaaS environments.
  • Experience executing marketing campaigns or lifecycle marketing initiatives
  • Strong project management and organizational skills
  • Ability to manage multiple projects simultaneously and meet deadlines
  • Familiarity with marketing and project management tools (e.g., CRM, marketing automation platforms, Asana)
  • Strong communication and cross-functional collaboration skills
  • Self-starter comfortable operating in a fast-paced marketing environment
Preferred
  • K-12 private and independent school space experience
  • Asana experience is a plus
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Veracross

4.5 Glassdoor

At Veracross, our vision is to unify school communities with world-class information systems that improve the quality of education and enhance learning. We are uniquely focused on supporting K-12 private and independent schools and no other edtech provider provides a more comprehensive set of software solutions. Powered by a distinctive one-person, one-record database, we take pride in providing real-time data and robust solutions for every department that ensures seamless communication, collaboration, and efficient operations across your entire school. Trusted by over 3,200 schools globally, we provide unparalleled data security and customer support, making us the preferred choice for schools aiming to elevate their educational mission.

Founded in 2003
Wakefield, Massachusetts, USA
242 employees (21 in marketing)
83% recommend to a friend
93% CEO approval

Traffic Signals

Monthly Visitors
7.6M
Monthly Google Ads Budget
$4K
Traffic Source Mix
Search
16%
Direct
77.2%
Referral
6.3%
Social
0.3%
Paid
0.2%

Headcount Trend

Current headcount: ~246

Marketing Team

Marketing Team Size
21 (9% of company)