Responsibilities

• Execute and support programs across upgrades, loyalty campaigns, coupons, and operational initiatives
• Own day-to-day deliverables across multiple programs, managing workflows from brief through launch
• Partner with channel managers to create campaigns and synthesize overall performance across channels, learnings, and identify new opportunities
• Assist in forecasting and modeling for program and campaign design and approvals
• Monitor program performance weekly and monthly; deliver program analysis with clear insights and recommendations
• Identify risks and optimization opportunities; bring solutions, not just observations
• Support performance reporting for team and cross-functional stakeholders
• Plan and execute loyalty promotions, coupon programs, and member incentive offers that drive engagement and reduce churn
• Partner with CRM, Creative, and Operations on end-to-end campaign development and deployment
• Track coupon inventory, redemption, and program performance; surface actionable findings

Requirements

• 3-6 years of experience in marketing, with a focus on lifecycle, CRM, growth, digital marketing, or eCommerce
• Bachelor's degree required
• Experience at a DTC, subscription, or eCommerce company is strongly preferred -- understanding subscription economics is a real plus
• Hands-on experience supporting loyalty, retention, referral, or engagement programs heavily preferred
• Channel marketing experience (email, SMS, push) is a plus, but not a hard requirement
• Strong execution skills with solid project management instincts -- can manage multiple workstreams without losing detail
• Analytical fluency: can pull and interpret performance data to drive decisions; Excel or Google Sheets required
• Forecasting and modeling experience to inform planned performance based historical data and trends and financial planning for program setup
• Familiarity with CRM/ESP platforms (Iterable, Braze, SFMC, etc.)
• Familiarity with analytics tools such as Amplitude, Sigma, Tableau, or Looker

Benefits

• Competitive base salary & bonus program
• Medical, dental & vision insurance
• 401(k) plan with company match
• Paid Time Off
• Work from home flexibility
• Free IPSY Extra subscription
• Learning & development programs