CRM Specialist, Activation & Reactivation at IPSY | Santa Monica, CA | $68K/yr – $75K/yr

IPSY

CRM Specialist, Activation & Reactivation

Santa Monica, CA (Remote)

$68K/yr – $75K/yrMid Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own CRM and lifecycle prioritization across multi-channel campaigns with briefs, QA, and clear performance reporting.

Campaign Execution & Coordination: Own multi-channel sends and calendar discipline.
Strategy & Optimization: Drive test ideas and surface optimization insights.
Creative & Roadmaps: Write briefs, partner with Creative, and steer launches and segmentation.

Job Description

Campaign Execution & Coordination: Execute and schedule multi-channel campaign sends across email, push, and SMS.
Strategy & Optimization: Support test ideation and contribute to ongoing optimization strategy.
Creative & briefs: Write campaign briefs, partner with Creative on asset development, and own the approval process.
Reporting & insights: Maintain campaign reporting and surface performance insights across sends and journeys.
Operations & governance: Handle campaign coordination and admin — keeping workflows, calendars, and stakeholders organized.
Roadmap & launches: Support major roadmap initiatives including new program launches, tool rollouts, and segmentation strategy.

IPSY

4.2 Glassdoor

IPSY is the industry’s most powerful platform, uniting brands, creators, and hyper-engaged consumers with unprecedented access to each other. Our portfolio includes IPSY Original (our sample-size subscription), IPSY Extra (our full-size subscription), and IPSY Ultimate (our most premium full-size subscription). Powered by expert curation, product innovation, machine learning technology, and millions of member insights, we deliver highly personalized beauty experiences every month. To date, the IPSY community has generated more than 200 million product reviews, helping us make discovery smarter and more authentic. Whether you’re a beauty enthusiast or just starting your journey, IPSY is here to inspire everyone to express their unique beauty. Join us...because beauty is more fun here.Ready to join us as we empower people on their journey to self-expression and discovery? Visit our careers site to learn more about the values, culture, benefits, and more across all our brands. https://www.ipsycorporate.com/careers

Founded in 2011

Santa Monica, California, USA

617 employees (124 in marketing)

www.ipsy.com

81% recommend to a friend

53% CEO approval