Creator Video Lead

USA (Remote)

Salary Not AvailableMid LevelContract

Posted 3 weeks ago

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Job Summary

Own the creator‑driven video program and the growth of MPU’s audience by turning news hooks into original creator content, scaling weekly 2–3 creator videos, and optimizing distribution on TikTok.

  • Creator Production & Storytelling: steer pitches, scripts, and post‑production feedback to deliver timely, original topics.
  • Distribution & Growth: lead crossposting strategy and compelling on‑screen text to maximize reach and engagement on social.
  • Measurement & Mentorship: weekly contributor metrics, audience growth signals, and coaching creators in production and storytelling best practices.

Job Description

Responsibilities

  • In collaboration with MPU leadership, identify opportunities in the news cycle to work with creators and produce content with substantive and original angles on current topics;
  • Oversee production of 2-3 original vertical videos by creators per week, including: workshopping pitches, refining scripts, and giving feedback to editors during post-production;
  • Draft engaging social media copy, titles, and text on screen to complement these videos and maximize viewer interest;
  • Collaborate with the social media team on distribution strategy for creator videos, including identifying crossposting opportunities;
  • Analyze and report out contributor content metrics, including impact on MPU’s audience growth and viewership, on a weekly basis;
  • In collaboration with the Creator Talent Lead, train and mentor new and existing creators in best practices for video production, editorial alignment, storytelling and other skills;
  • Ensure a high standard for accuracy, timeliness, and relevance to MPU’s audience for all creator-driven content;
  • Work with teammates to conceptualize and execute strategies to grow More Perfect Union’s audience, especially on TikTok;
  • Manage and negotiate contracts for creator projects and manage influencer-related communication;
  • Identify trends and campaigns in the creator space that align with MPU’s mission and translate observations into action;

Requirements

  • In collaboration with MPU leadership, identify opportunities in the news cycle to work with creators and produce content with substantive and original angles on current topics;
  • Oversee production of 2-3 original vertical videos by creators per week, including: workshopping pitches, refining scripts, and giving feedback to editors during post-production;
  • Draft engaging social media copy, titles, and text on screen to complement these videos and maximize viewer interest;
  • Collaborate with the social media team on distribution strategy for creator videos, including identifying crossposting opportunities;
  • Analyze and report out contributor content metrics, including impact on MPU’s audience growth and viewership, on a weekly basis;
  • In collaboration with the Creator Talent Lead, train and mentor new and existing creators in best practices for video production, editorial alignment, storytelling and other skills;
  • Ensure a high standard for accuracy, timeliness, and relevance to MPU’s audience for all creator-driven content;
  • Work with teammates to conceptualize and execute strategies to grow More Perfect Union’s audience, especially on TikTok;
  • Manage and negotiate contracts for creator projects and manage influencer-related communication;
  • Identify trends and campaigns in the creator space that align with MPU’s mission and translate observations into action;

Benefits

    More Perfect Union logo

    More Perfect Union

    More Perfect Union, an Emmy award-winning advocacy journalism nonprofit, is built on a simple credo: “Building power for the working class.” Here’s what that means:We speak directly to young, working class Americans where they are online by reporting on the real struggles and challenges of the working class from a working class perspective, and we attempt to connect those problems to potential solutions.We report on the abuses and wrongdoing of corporate power, and we seek to hold accountable the ultra-rich who have too much power over America’s political and economic systems.Our work seeks to embolden and empower the working class to engage in building our democracy for the betterment of all working Americans.More Perfect Union is funded through a combination of grassroots donations and values-aligned philanthropic organizations. We receive no funding from any corporation or union entities.Like, follow and subscribe across all of our channels: o YouTube: https://www.youtube.com/@moreperfectuniono Facebook: https://www.facebook.com/MorePerfectUSo Instagram: https://www.instagram.com/perfectunion/o Threads: https://www.threads.net/@perfectuniono TikTok: https://www.tiktok.com/@moreperfectuniono Blue Sky: @moreperfectunion.bsky.socialo X: https://x.com/MorePerfectUSo Substack: https://substack.perfectunion.us/

    Founded in 2021
    Washington, District of Columbia, USA
    49 employees (30 in marketing)

    Traffic Signals

    Monthly Visitors
    55.1K
    Monthly Google Ads Budget
    $334.8K
    Traffic Source Mix
    Search
    36.4%
    Direct
    46.4%
    Referral
    7.3%
    Social
    9.4%
    Paid
    0.4%

    Headcount Trend

    Current headcount: ~49

    Marketing Team

    Marketing Team Size
    23 (47% of company)
    Marketing Roles Posted (Last 30 Days)
    2