Responsibilities

• Oversee a roster of 40–70 creators per brand, driving content velocity and authentic brand advocacy.
• Lead weekly Phase Calls, review content daily, spot trends early, and energize creators to post.
• Build viral-focused campaign briefs with product direction and customer insights.
• Maintain an active Discord community and creator culture 24/7.
• Partner with the Media Buyer to turn ad-spend data into creator insights.
• Drive week-one velocity to 3x weekly deliverables and monitor performance to preempt issues.
• Onboard new creators quickly with clarity and genuine excitement.

Requirements

• Natural people person with high emotional intelligence
• Obsessed with TikTok — trends, content strategy, what actually sells
• Someone who builds real relationships, not transactional ones
• High-energy, charismatic, and the kind of person others gravitate toward
• Data-driven: you analyze creator performance and pivot fast
• A builder of culture — you know that energy is infectious and community beats strategy
• Self-motivated and proactive — you move at 100% or not at all

Preferred

• Experience leading creator campaigns or teams
• Prior success with TikTok Shop or creator-led campaigns
• Strong network in the creator community
• Data analytics experience

Benefits

• Competitive base + performance bonuses
• Work in-person at Wynwood HQ alongside an elite, fast-moving team
• Extreme autonomy — you’re the CEO of your role
• Fast-track growth for people who consistently show results
• Direct impact on hundreds of creators' livelihoods and career growth
• Be part of the most dominant TikTok Shop operation in the country