Creative Strategist at Pinch | New York, USA | $108K/yr – $126K/yr

Pinch

Creative Strategist

New York, USA (On-site)

$108K/yr – $126K/yrSenior Level8+ years expFull time

Posted 4 months ago

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Job Summary

Lead experiential and integrated strategy at Pinch, turning research into actionable creative direction.

Own development of insights-driven strategies for experiential campaigns and new business pitches.
8+ years in brand or experiential strategy with experience leading pitches.
Proven ability to translate research into actionable insights and creative briefs.

Job Description

Responsibilities

Lead development of insights-driven strategies across experiential, integrated campaigns, and new business pitches
Conduct and synthesize inputs including cultural and consumer research
Trend and foresight analysis
Competitive audits
Social listening and behavioral data
Client data and research
Identify tensions, opportunities, and emerging cultural signals that inform creative direction
Translate research findings into actionable strategic insights
Develop audience frameworks, journey maps, and behavioral profiles that guide creative development
Build strategic platforms that inform experiential concepts, environments, and campaigns

Requirements

8+ years in brand strategy, creative strategy, or experiential strategy
Experience developing strategy for experiential, integrated campaigns, or brand activations
Proven ability to generate insights that inform breakthrough creative work
Strong presentation and storytelling skills
Experience leading strategy for pitches and client engagements
Background in cultural research, communications planning, brand planning, or similar strategic discipline
Bachelor’s degree or equivalent experience in strategy, marketing, communications, or related field
Travel 25%

Pinch

At Pinch, we take care of your home, so you can take care of what truly matters.We're a home concierge and lifestyle management company designed for modern families who want to reclaim their time and headspace. Our Lifestyle Managers take over the invisible weight of running a home - from managing daily errands and schedules to organizing spaces, handling bills, hiring staff, or even planning that overdue family getaway.But we don’t just run homes, we elevate them. By removing micro-stress and restoring balance, we help our clients shift from chaos to calm, from to-do lists to time well spent.Pinch is for people who want to focus on what truly matters, whether that’s self-care, career, family, or just breathing easier in a well-run home.Let us handle the everyday, so you can make time for more in life.https://www.instagram.com/pinch.co.in/https://x.com/livewithpinch

Founded in 2021

Gurugram, Haryana, IND

97 employees (26 in marketing)

pinch.co.in