Creative Strategist at Bread Loaf | USA

Bread Loaf

Creative Strategist

USA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive creative strategy and execution for a performance-driven DTC/commerce portfolio, shaping how brands scale through data-informed, platform-aware creative.

Must-have: 2+ years in creative strategy for DTC or agency with direct response focus.
Standout: Strong portfolio of short-form video and static Meta/Instagram ads.

Job Description

Drive creative strategy and execution for a performance-driven DTC/commerce portfolio, shaping how brands scale through data-informed, platform-aware creative.

Develop creative strategies grounded in performance data, competitor research, and audience analysis for a portfolio of e-commerce brands
Build detailed customer personas using tools like Meta Ad Library, customer reviews, and platform analytics — then turn those into actionable creative directions
Write and iterate on direct response hooks, ad angles, and copy frameworks for Meta, Google, and Pinterest
Brief and direct the production of short-form video (UGC-style, AI-generated, and hybrid formats) and static ad creative
Manage creative workflows in project management tools, keeping asset pipelines organized from ideation through launch
Collaborate closely with media buyers to connect what's working in the data to what we're producing creatively
Stay current on platform trends, AI creative tools (GTV, Claude, etc.), and emerging ad formats
Document and systematize creative processes so they can scale across new client onboards

Bread Loaf

Bread Loaf is a digital-first advertising agency that leverages strategy, technology, and creative that deliver results for our clients. Everything we do is driven by our client's brand and campaign objectives.With offices in the United States & Europe, BL services clients globally.🇺🇸 USA HQ Office - Los Angeles, CA🇺🇦 European Office - Kyiv, UkraineWe focus on:🖼️ Creative Services (Bread Loaf Studios)✉️ Retention Marketing (Our Retention Division - Retention Lab focuses on Email, SMS, Push, Automation, & Direct Mail)🚀 Media Buying📈 Shopify Design, Development, & Conversion Rate OptimizationPast & Current Clients Include: Inkkas Shoes, Star Wars, Minions, WWE, Flex Watches, Monster Products, Marcus Lemonis Fashion Group, Ellison Eyewear, Forme, Yo Colorado, Kenny Flowers, Macy's, United Airlines, American Airlines, Philter Labs, Holonis, Outstanding Foods, Kepi Baby, Live Sozy, Woo More Play, Turnkey Start Up's, Nurturme Foods, King Koil, Neptonics Spearfishing, Tiny Rituals, Youmita, & Meridian CBD.Partners Include: Klaviyo, Attentive, Postscript, Post Pilot, Just Uno, Manychat, Gorgias, & BREX.

Founded in 2016

Gardena, California, USA

26 employees

webakebread.com