Responsibilities

• The Creative Marketing Asset Specialist is responsible for the governance, organization, and lifecycle management of marketing and communication assets.
• Manages the storage, organization, and access to branded collateral — including images, videos, logos, icons, and content files.
• Ensure assets are easily discoverable, accurately tagged, consistently maintained, and efficiently used.
• Collaborates with department peers to streamline workflows, support automation, optimize workflows, and manage alignment across integrated platforms and systems.
• Performs design and production tasks such as daily quality checks, asset formatting, version control, resizing, and template creation, to support efficient workflows.
• Supports brand consistency, asset accountability, copyright compliance, and effective use of digital asset management technologies.
• Asset Management and Operations: Manage the end-to-end lifecycle of marketing communication assets and brand resources, including intake, creation, metadata assignment, version control, distribution, archiving, and retirement.
• Develop, document, and maintain standards and best practices for creating, formatting, organizing, and tagging digital assets.
• Administer and maintain the digital asset management (DAM) platform, including metadata schemas, taxonomy, file naming conventions, user permissions, access controls, workflows, and folder structures.
• Develop training resources for users.

Requirements

• Bachelor’s degree in marketing, communications, graphic design, digital media, information management, or related field plus 4 years of professional experience in management of digital assets, marketing operations, creative services or related functions.
• Or an associate degree plus 6 years of professional experience.
• Experience administering enterprise DAM platforms, project management, workflow automation, and using Adobe Creative and Microsoft Suite applications.

Preferred

• Experience in higher education.
• Proficiency in Adobe Creative Cloud.
• Working knowledge of accessibility standards and WCAG principles.

Benefits

• Health insurance with some employer paid options.
• Life insurance & AD&D (employer provided)
• Retirement plans (403(b), 457(b), and KPERS)
• Employer paid 8% contribution into a 403(b) no match required
• Paid time off (vacation, sick, personal, and floating holidays)
• 14 days of paid holidays
• Full tuition reduction for JCCC credit courses (for employee and eligible dependents)
• Tuition reimbursement / assistance for non‑JCCC courses for employee
• Free access to the Gym on campus for all employees and dependents
• Discount to the Hiersteiner Child Development Center