Responsibilities

• Lead the conceptualization and execution of innovative digital designs, marketing campaigns, and branding initiatives that align with strategic goals.
• Oversee the development of layout design, art direction, and visual storytelling across digital and print media using tools like Figma, Sketch, Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
• Collaborate closely with marketing teams to craft compelling visual content that enhances brand awareness and engagement.
• Manage and mentor a team of designers, illustrators, photographers, and video producers to foster a creative environment that encourages experimentation and excellence.
• Ensure consistency in branding, color theory application, typography, and overall visual design standards across all projects.
• Review and approve all creative assets including web design prototypes in InVision or similar platforms, ensuring they meet quality standards before deployment.
• Stay current with industry trends in digital design, web development (HTML & CSS), video production & editing, print advertising, and emerging technologies to keep our creative output innovative and competitive.

Requirements

• Proven experience leading creative teams within digital design, marketing or advertising agencies or corporate environments.
• Extensive proficiency in graphic design tools such as Adobe Photoshop, Adobe Illustrator, Figma, Sketch, InVision, along with strong skills in layout design and art direction.
• Deep understanding of branding principles, color theory, typography, and visual storytelling techniques.
• Experience managing web design projects including familiarity with HTML & CSS; knowledge of video production & editing is a plus.
• Strong leadership skills with the ability to inspire teams while managing multiple projects under tight deadlines.
• Excellent communication skills to articulate creative concepts clearly to stakeholders at all levels.
• A portfolio demonstrating expertise in digital design, branding campaigns, illustration, photography integration, and multimedia content creation is essential.