Responsibilities

• Creates and manages engaging content across all social media platforms.
• The Corporate Social Media Coordinator is responsible for creating, scheduling, and managing content across all company social media platforms while maintaining consistent branding, messaging, graphics, and tone.
• They work closely with local C&ER managers, dealership leadership, and employees to capture engaging content including employee spotlights, customer testimonials, interviews, dealership events, promotions, and community involvement activities.
• The Coordinator ensures content remains personable, relevant, engaging, and reflective of the Long-Lewis culture and brand identity.
• Utilizes AI tools and creative platforms to develop marketing content and graphics.
• The Coordinator utilizes AI tools, Canva, and other creative platforms to efficiently create graphics, marketing materials, promotional campaigns, captions, and social media content.
• They stay current with emerging AI technologies and digital marketing trends, leveraging automation and AI-assisted tools to improve content quality, efficiency, audience engagement, and brand consistency.
• The Coordinator also works with existing graphic libraries, OEM assets, and internal creative resources to customize and update materials as needed.
• Coordinates and develops video and storytelling content.
• The Coordinator assists in planning, coordinating, and producing high-quality video content for social media and marketing campaigns.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, Media, or related field preferred
• Experience in social media management, digital marketing, content creation, or community relations
• Experience in utilizing AI tools and platforms to create, optimize, and manage social media content and marketing campaigns
• Experience integrating artificial intelligence into daily workflows for content creation, scheduling, analytics, and audience engagement
• Experience using AI-driven marketing strategies, automation tools, and AI-assisted content creation platforms to improve brand growth and performance
• Experience staying current with emerging AI technologies and applying them effectively to social media management, digital marketing, and audience development
• Excellent communication and interpersonal skills
• Proficient in social media platforms, video creation, graphic design, and content development
• Strong organizational and multitasking abilities
• Comfortable attending events, capturing content, and participating on camera as needed