Responsibilities

• Write and edit copy across a variety of channels, including web, email, social media, advertising, product, and marketing materials.
• Ensure all copy aligns with brand voice, tone, and messaging guidelines.
• Write, refine, and optimize AI prompts to generate high-quality first drafts aligned to brand voice and objectives; edit, rewrite, and fact-check AI-generated content to ensure accuracy, compliance, and authenticity of tone.
• Revise and refine copy based on feedback from stakeholders
• Proofread and fact-check content to ensure accuracy, clarity, and consistency.
• Manage multiple projects and deadlines in a fast-paced environment.
• Drive approval of content with cross-functional teams involving live review and software platform approvals.
• Contribute ideas during brainstorming and concept development sessions.

Requirements

• Bachelor’s degree in English, Communication, Creative Writing, Journalism, Marketing or related field.
• Minimum of 5 years of copywriting experience in an agency or in-house setting, with at least 2 years dedicated to a CPG brand; experience in the health and wellness space is a plus.
• A creative storyteller with an editorial background.
• Demonstrated aptitude in creating (concept, write, edit) elevated lifestyle/wellness conversion-driven product copy.
• Experience writing for eCommerce platforms like Amazon, and implementing SEO and GEO best practices.
• Ability to thrive in a collaborative, fast-paced environment with multi-disciplinary teams, and able to take direction and feedback from various stakeholders.
• Demonstrated understanding of current creative media, AI capabilities, and trends.

Benefits

• annual performance bonus
• Medical, dental and vision benefits
• 401K match
• other wellness benefits