Copywriter II (Full-Time)

Miami-Dade County, FL (On-site)

$60K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own and unify enterprise copy across brands and departments, ensuring brand voice, regulatory compliance, and compelling messaging across campaigns, digital channels, and guest communications.

  • Collaborate with Creative Services and Marketing to interpret briefs, define audiences, and deliver writing aligned with campaign goals.
  • Coordinate revisions, approvals, and content updates across multiple departments and high-volume timelines.

Job Description

Responsibilities

  • The Copywriter is responsible for developing, editing, proofreading, and maintaining written content and brand messaging across multiple enterprise departments, platforms, and communication channels. This role supports advertising, promotions, branding, public relations, regulatory documentation, guest communications, digital marketing, and operational initiatives while ensuring consistency, accuracy, engagement, and compliance. All duties are performed in accordance with departmental standards and Tribal Gaming Agency policies, practices, and procedures.
  • Develop written content across multiple enterprise brands including casino marketing, hotel, food & beverage, entertainment, resort amenities, Tribal enterprises, and community initiatives.
  • Draft, edit, proofread, and maintain promotional rules, regulatory collateral, disclaimers, operational communications, and compliance-sensitive materials.
  • Ensure consistent brand standards, tone, messaging, and voice across all advertising, promotional, digital, social, and guest-facing communications.
  • Assist in developing guest communication responses, reputation management messaging, and service recovery correspondence aligned with enterprise communication standards.
  • Collaborate with Creative Services, Marketing, and internal departments to interpret creative briefs, research target audiences, develop messaging concepts, and execute written content aligned with strategic campaign objectives.
  • Present, revise, and refine copy concepts and final deliverables based on internal feedback, operational needs, and brand standards.
  • Coordinate revisions, approvals, and content updates across internal departments while managing multiple deadlines and high-volume project requests.
  • Develop taglines, headlines, promotional messaging, and campaign language for advertising, digital, social, and guest-facing materials.
  • Performs other related duties as assigned.

Requirements

  • Bachelor’s Degree in Communication, Journalism, English, Business or related field.
  • Bilingual (English/Spanish) required.
  • Minimum 3 years of related experience in copywriting with solid portfolio work or a combination of experience and education.
  • Exceptional writing, editing, proofreading, and verbal communication skills with familiarity in standard style guides, advertising, branding, digital marketing, and evolving content development trends.
  • Experience with content management systems.
  • Ability to manage multiple projects, revisions, approvals, and multilingual communications simultaneously while maintaining brand consistency, tone, accuracy, and regulatory compliance in a fast-paced, high-volume environment.
  • Experience developing content for advertising, branding, digital marketing, promotions, public relations, social media, regulatory communications, and guest-facing materials with a strong understanding of marketing strategy, audience engagement, hospitality branding, and promotional messaging.
  • Must maintain professionalism, effective communication, and composure while interacting with guests, management, team members, and outside contacts in a fast-paced, deadline-driven environment.
  • Must be able to work in a casino resort environment requiring prolonged standing, walking, movement throughout the property, operation of standard office equipment, occasional lifting of up to 20 pounds, and exposure to environmental factors including smoke and noise.

Benefits

  • Benefits: competitive compensation, great benefits, and a fun work environment

Marketing Team

Median Career Experience
20 years
Median Tenure
3.5 years