Copywriter

New York City, NY (On-site)

$66K/yr – $102K/yrMid Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the craft of healthcare copy by translating concepts into clear messages while juggling multiple agency campaigns for pharma and DTC audiences.

  • Collaborate across creative, account and strategy teams to shape concepts and brand direction.
  • Translate briefs into on-brand, compliant messages for multi-channel campaigns.
  • Manage multiple projects end-to-end with senior writers and client-facing interactions.

Job Description

Responsibilities

  • Collaborate with creative team members to determine concept, brand and copy directions
  • Ensure copy tone and style are consistent with brand and style guidelines
  • Interact with project teams to understand business objectives and audience demographics
  • Work together with art, copy and account staff to provide creative, strategically sound solutions for client, in-house and new business needs
  • Work with senior writing staff to develop conceptual abilities
  • Submit complete, fully referenced and annotated manuscripts consistent with clients’ style guide, with minimal supervision
  • Initiate data searches and maintain reference files.
  • Participate in client meetings
  • Present work in an organized and interesting manner
  • Translate concepts into effective messages

Requirements

  • 2+ years of agency copywriting experience; pharma agency experience, is a must
  • BA or BS degree
  • DTC experience is required
  • Strong concepting experience with a book of examples
  • Curiosity in leveraging AI tools to accelerate concept development, refine messaging, and inspire innovative creative solutions
  • Ability to professional interface and partner with clients
  • Solid understanding of marketing and advertising principles
  • Strong experience on large cross-channel and/or direct marketing initiatives across mediums
  • Experience with online and offline media preferred
  • Candidate must be open to travel as needed

    Benefits

    • medical coverage
    • dental
    • vision
    • disability
    • 401K
    • parental and family care leave
    • family forming assistance
    • tuition reimbursement
    • flexible time off
    Digitas Health logo

    Digitas Health

    Digitas Health is connected, for good. The first global connected-health agency, we specialize in bringing health brands and humans closer—as they should be. Health is for all of us, after all. So where data informs, we add our instinct. Where intelligence empowers, we bring our empathy. And where creativity comes first, we remember it comes from all of us. Because for us, good is more than a metric. It’s a mindset. A mantra. A must. With offices in Philadelphia, New York, and Chicago, Digitas Health is a member of the world’s largest healthcare communications network, Publicis Healthcare Communications Group. As a member of this elite network, Digitas Health is also a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577), the world’s third-largest communications group, second-largest media counsel and buying group, and a leader in digital communications.

    Founded in 1990
    Philadelphia, Pennsylvania, USA
    971 employees (355 in marketing)

    Traffic Signals

    Monthly Visitors
    5.7K
    Traffic Source Mix
    Search
    36.4%
    Direct
    47.6%
    Referral
    7.3%
    Social
    7.4%
    Paid
    1.1%

    Headcount Trend

    Current headcount: ~971

    Marketing Team

    Marketing Team Size
    162 (17% of company)
    Marketing Roles Posted (Last 30 Days)
    6