Responsibilities

• Lead the strategic development and communication of conceptual design solutions within a usercentered design framework for the department.
• Design and maintain cohesive visual systems and layouts aligned with institutional brand standards across all digital and print channels.
• Plan, design, and produce visual assetsincluding promotional materials, branded collateral, infographics, data visualizations, and presentationssto support online students and programs
• Manage ongoing website updates and enhancements, addressing usability, accessibility, and performance through testing and feedback.
• Manage the review and approval of creative assets across mediums to ensure quality, accessibility, consistency, and compliance.
• Design and produce interactive, multichannel marketing assets, including websites, email campaigns, user interfaces, social media content, and presentations.
• Lead creative services and digital communication initiatives, managing social media strategy to expand reach, engagement, and brand visibility.
• Develop and maintain operational documentationreports,manuals, and guidesto support marketing and communications workflows.
• Use data analytics and performance metrics to optimize outreach strategies, improve student engagement, and enhance overall communication effectiveness.
• Direct and execute pre-production activities, such as creating mockups and establishing a project timeline.

Requirements

• A Masters degree from a regionally accredited college or university in a directly related area of specialization and two years of experience directly related to the job functions; or a Bachelors degree from a regionally accredited college or university in a directly related area of specialization and four years of experience directly related to the job functions.