Contract Copywriter, B2B

USA (Remote)

$65/hr – $75/hrMid Level4+ years expContract

Posted 3 months ago

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Job Summary

Equip is seeking a content-focused copywriter for B2B healthcare content as an embedded contractor, delivering messaging and collateral for providers, payors, and health systems.

  • Own and refine a range of B2B content (email, one-pagers, decks, case studies).
  • Must-have: 4+ years of B2B copywriting with healthcare experience.
  • Standout: Translate clinical topics into empathetic, audience-appropriate content and collaborate across teams.

Job Description

Responsibilities
  • Write and refine a range of B2B content, including: email communications, one-pagers and sales collateral, presentation decks, case studies, messaging and positioning documents.
  • Translate complex clinical and healthcare concepts into clear, accurate, and audience-appropriate language.
  • Develop content that reflects a high degree of empathy and sensitivity, particularly given the nature of eating disorder care.
  • Partner with marketing and cross-functional teams to thoughtfully develop and iterate on messaging.
  • Ensure consistency in voice, tone, and positioning across all B2B materials.
  • Incorporate feedback from stakeholders and subject matter experts, including Clinical and Legal teams as needed.
  • Participate in team meetings and integrate into internal workflows and communication channels to support effective collaboration (as needed).
  • Perform other duties as assigned.
Requirements
  • 4+ years of professional copywriting experience, with a strong focus on B2B content.
  • Experience writing for healthcare audiences (e.g., providers, payors, or health systems).
  • Demonstrated ability to write with empathy, nuance, and care, especially when addressing sensitive or complex topics.
  • Strong ability to distill clinical or technical information into clear, respectful, and engaging content.
  • Experience developing a variety of content types, including sales enablement and strategic messaging materials.
  • Comfortable working as an embedded contractor within a collaborative, cross-functional team.
  • Strong communication and organizational skills, with the ability to manage priorities independently.
  • Familiarity with healthcare regulations, compliance considerations, or clinical topics.
Preferred
    Benefits
      Equip Health logo

      Equip Health

      4.4 Glassdoor

      Equip gives families lasting recovery from eating disorders through dedicated virtual care teams and gold-standard treatment delivered at home.

      Founded in 2019
      Carlsbad, California, USA
      767 employees (34 in marketing)
      82% recommend to a friend
      100% CEO approval

      Traffic Signals

      Monthly Visitors
      225.1K
      Monthly Google Ads Budget
      $185K
      Traffic Source Mix
      Search
      35.9%
      Direct
      56%
      Referral
      5.4%
      Social
      1.9%
      Paid
      0.6%

      Headcount Trend

      Current headcount: ~784

      Marketing Team

      Marketing Team Size
      28 (4% of company)

      Funding

      Total Funding
      $163.8M
      Last Raise
      $54.1M
      Series Unknown, 8 months ago

      Funding History

      • Jul 2025
        Series Unknown • $54.1M
      • Apr 2024
        Series C • $35M
      • Feb 2022
        Series B • $58M