Responsibilities

• Write compelling captions, posts, and short-form content for platforms (Instagram, LinkedIn, TikTok, etc.)
• Adapt messaging for each platform’s tone, audience, and format
• Develop content that is engaging, shareable, and aligned with MAP’s mission
• Translate MAP’s work into clear, human-centered stories
• Highlight student experiences, mentorship, and community impact
• Ensure all storytelling reflects dignity, care, and authenticity
• Contribute to content calendars and campaign planning
• Write content that drives interaction, visibility, and growth
• Support audience engagement through thoughtful, timely responses
• Write and refine content for MAP’s website and digital platforms (PromisePath / PromiseLink)

Requirements

• Strong writing, editing, and storytelling skills
• Experience creating content for social media platforms
• Understanding of platform-specific writing styles (short-form, caption-based, etc.)
• Ability to write content that is clear, engaging, and audience-focused
• Strong organizational and time management skills
• Alignment with MAP’s mission and dignity-centered values
• Approximately 5–10 hours per week
• Minimum 6-month commitment
• Remote-first with optional NYC collaboration
• Volunteer role

Preferred

• Experience with SEO, analytics, or performance-based writing
• Experience writing for nonprofit, education, or social impact organizations
• Familiarity with content tools and platforms (Canva, scheduling tools, etc.)
• Understanding of digital engagement trends and audience behavior