Content Writer

Greensboro, NC (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 3 months ago

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Job Summary

Drive and own product marketing content creation and publication across web properties.

  • Must-have: 2–4 years of relevant administrative or business experience.
  • Standout: Collaboration with product managers and external talent to ensure consistent branding and content impact.

Job Description

Responsibilities

  • Creates Product whitepapers (marketing content) and helps to enter content into PIM database on various web properties to update and correct information.
  • Collaborates with Product Managers and Web Marketing Specialists to develop and advertise website promotions.
  • Writes UnFranchise announcements, fliers, infographic, presentations, blog posts, magazine articles and Ads, and articles for promotional campaigns, new products, label copy, and website developments.
  • Creates and reviews all forms of content to ensure accuracy and relevancy.
  • Monitors social media campaigns and offer ideas and content for social media consideration
  • Collaborates with key personnel and senior management to maintain consistent branding across all forms of content.
  • Collaborates with external creative talent to create effective content for advertisements.
  • Drives customer business to website through content aligned with brand strategies, advertising, and promotions to achieve sales goals.
  • Ensures that content standards are consistently applied to publications and social media. FDA disclaimers, Legal language, plagiarism
  • Reviews website audits and updates accordingly via JIRA and PIM database.

Requirements

  • High School diploma or equivalent
  • Associate degree in business, marketing or equivalent disciplines preferred
  • Two (2) to four (4) years of relevant work experience in an administrative and/or business
  • Demonstrated experience in inventory control and logistics preferred
  • Demonstrated experience in time management including related tools and technologies
  • Demonstrated ability to organize and coordinate multiple projects at once.
      Market America, Inc. logo

      Market America, Inc.

      3.4 Glassdoor

      About Market America Worldwide | SHOP.COMMarket America Worldwide | SHOP.COM is an award-winning global e-commerce and product brokerage company that specializes in one-to-one marketing and is the creator of the Shopping Annuity®. Its mission is to provide a robust business system for entrepreneurs while providing consumers a better way to shop. Headquartered in Greensboro, North Carolina, and with offices across the globe, Market America Worldwide was founded in 1992 by JR Ridinger. Through the company’s primary, award-winning shopping website, SHOP.COM, consumers have access to millions of products, including Market America Worldwide–exclusive brands and thousands of top retail brands. By combining Market America Worldwide’s entrepreneurial business model with SHOP.COM’s powerful comparative shopping engine, and Cashback program, the company has become the ultimate online shopping destination.

      Founded in 1992
      Greensboro, North Carolina, USA
      3.8K employees (350 in marketing)
      64% recommend to a friend
      79% CEO approval

      Traffic Signals

      Monthly Visitors
      31.5K
      Monthly Google Ads Budget
      $3.2K
      Traffic Source Mix
      Search
      20.6%
      Direct
      72.5%
      Referral
      5.2%
      Social
      1.3%
      Paid
      0.3%

      Headcount Trend

      Current headcount: ~3.8K

      Marketing Team

      Marketing Team Size
      303 (8% of company)

      Recent News